Vice President of Integrated Marketing Communications

4 weeks ago

San Francisco, California, United States HEALTH AND COMMERCE Full time

About the Role

We are seeking an experienced Vice President of Integrated Marketing Communications to lead strategic, insights-driven brand strategy efforts and brand activation campaigns for a variety of medtech and biotech clients at Health+Commerce, a growing healthcare marketing and communications agency.

The ideal candidate will possess a strong grasp of strategic marketing principles, have extensive experience developing and executing multi-channel programs for B2B and B2C businesses, thrive in an entrepreneurial and collaborative environment, and be able to clearly communicate recommendations and results.

Responsibilities

  • Plan and oversee execution of strategic integrated marketing communications campaigns designed to establish/build brands, drive demand, drive leads, and/or build belief in innovative science
  • Lead brand strategy and identity initiatives from discovery to activation, working closely with brand strategists, creative professionals, and channel experts
  • Build/oversee multi-channel digital and social media marketing programs that support client business objectives
  • Collaborate across the agency to integrate marketing initiatives with traditional public relations programs
  • Productively partner with the agency's creative services division to deliver compelling creative that engages and activates key audiences
  • Lead multi-faceted account teams, ensuring successful activation of complex programs that operate seamlessly, agency profitability, and delivery of exceptional client service and results
  • Determine account staffing and resources, develop accurate monthly projections and annual/quarterly forecasts
  • Play an active role, with executional support from team, in the development and activation of advertising plans, social media strategies, campaign forecasts and measurement/optimization plans based on target audience and campaign objective
  • Translate research and performance data into meaningful insights to guide strategic planning and program optimization
  • Develop new business proposals, lead RFP response teams, and identify/pursue organic growth opportunity for IMC programs
  • Provide strategic marketing counsel and technical guidance to colleagues and clients
  • Effectively communicate recommendations and results to the C-suite, through both formal presentations and day-to-day communication
  • Lead, develop and grow teams of early- and mid- career marketing professionals, including ongoing coaching/mentorship, establishment of annual development plans, completion of regular goals reviews and evaluations, according to agency policies

Requirements

  • Bachelor's degree in marketing or related field; additional certification or coursework specific to marketing preferred
  • 10-15+ years of experience developing strategies and multi-channel activations for B2B and B2C healthcare marketing campaigns and experience in an agency leadership role within the last 5 of those years
  • Ability to provide strategic counsel and insights-based recommendations to senior executives on a regular basis, identify obstacles, and problem solve to deliver client satisfaction
  • Deep understanding of strategic marketing principles and marketing industry best practices and how they apply to medtech and biotech business models
  • Extensive experience in brand strategy and identity, corporate storytelling, content strategy, campaign development, corporate social media, digital and traditional advertising, and marketing measurement
  • Foundational understanding of public relations and creative services and experience working collaboratively with colleagues in these areas
  • Agility to drive small pilot programs, large, global multi-channel initiatives, and many opportunities in between
  • Familiarity with CRM and marketing automation products
  • Flexibility, self-motivation and record of success working in deadline-driven environment
  • Willingness to embrace a culture of continuous learning and maximize the opportunities provided by a growing organization
  • Experience leading and developing small teams
  • Excellent time management skills and attention to detail
  • Ability to perform under pressure in a fast-paced environment while maintaining a positive, collegial work environment

About Health+Commerce

Health+Commerce, part of Supreme Group, is a growing healthcare marketing and communications agency with practicing professionals throughout the country. Our clients range from small startups to midsize public firms and large Fortune 500 companies. We offer competitive benefits, value diverse perspectives, encourage applicants from diverse backgrounds, and strive to create a place where every person on our team is comfortable enough to bring their authentic self to work.

  • Senior Vice President, Enterprise Leadership

    4 weeks ago

    San Francisco, California, United States Method Communications Full time

    Senior Vice President, Enterprise LeadershipAs a Senior Vice President, Enterprise Leadership at Method Communications, you will provide strategic guidance and leadership to client teams and drive the growth of our B2B technology clients. You will be responsible for fostering organic growth, sourcing new business opportunities, and leading teams through the...

  • Vice President of Chemistry

    1 month ago

    San Francisco, California, United States Rezo Therapeutics Full time

    About Rezo TherapeuticsWe are a biopharma company that is redefining the way we approach drug development. Our mission is to increase the success rate of drug development by building a disease-agnostic, fully-integrated, network biology platform.Our team is comprised of world-class scientists from the University of California, San Francisco, who bring a...

  • Tax Vice President

    3 weeks ago

    San Francisco, California, United States Seegers & Associates Full time

    Seegers & Associates Tax Vice President Job DescriptionThis is a pivotal role with a leading private equity firm. Our client is seeking a highly skilled and experienced Tax Vice President to join their team.You will be responsible for overseeing all aspects of tax planning, compliance, and strategy for the firm and its portfolio companies.This role requires...

  • Vice President of Chemistry and Drug Development

    1 month ago

    San Francisco, California, United States Rezotx Full time

    About RezoRezo is a pioneering biopharma company dedicated to revolutionizing the drug development process. Our mission is to create a disease-agnostic, fully-integrated network biology platform that will redefine our understanding of human disease and treatment.Our founders and board members are esteemed world-class scientists from the University of...

  • Vice President of Engineering

    1 month ago

    San Francisco, California, United States SWCA Environmental Consultants Full time

    About the OpportunitySWCA Environmental Consultants is a leading environmental compliance firm, ranking among the top 200 environmental firms in the country. We are seeking a highly experienced and skilled Vice President of Engineering to join our team.Job SummaryThe Vice President of Engineering will be responsible for leading our engineering practice team,...

  • Regional Vice President of Sales

    4 weeks ago

    San Francisco, California, United States Homethrive, Inc Full time

    Job Title: Regional Vice President of SalesAt Homethrive, Inc, we are seeking a highly skilled Regional Vice President of Sales to lead our sales team in the caregiving support industry. As a key member of our leadership team, you will be responsible for developing and executing strategic sales plans to meet and exceed revenue targets.Key...

  • Vice President of Engineering Leadership

    4 weeks ago

    San Francisco, California, United States ManageCasa Inc Full time

    Job Title: Vice President of EngineeringLocation: Bay AreaCompany Overview:ManageCasa Inc is a leading provider of property management software solutions. We are committed to simplifying the operations of property managers and landlords through innovative technology and to transforming the industry with user-friendly, scalable, and technologically advanced...

  • Vice President of Loss Prevention

    1 month ago

    San Francisco, California, United States Sephora USA, Inc. Full time

    Job Title: Vice President, Loss PreventionSephora USA, Inc. is seeking a highly experienced and skilled Vice President, Loss Prevention to lead our Loss Prevention teams in minimizing shrink and ensuring the safety of our employees and customers.Key Responsibilities:Develop and implement innovative loss prevention programs to minimize shrink and protect...

  • Public Relations Vice President

    3 weeks ago

    San Francisco, California, United States Spark Full time

    Job OverviewSpark is seeking a seasoned Public Relations Vice President to lead our integrated marketing and public relations programs for tech clients. As a key member of our leadership team, you will co-lead a practice group responsible for managing campaigns and developing strategic communications plans.The ideal candidate has a background in winning and...

  • Senior Vice President of Mid-Market Sales, Americas

    4 weeks ago

    San Francisco, California, United States Content Square Full time

    About the Role:We are seeking a highly experienced Senior Vice President of Mid-Market Sales, Americas to lead our sales team in the region. The ideal candidate will have a proven track record of success in sales leadership, with a strong background in software sales and a deep understanding of the digital experience platform.Key Responsibilities:Lead a...

  • Vice President of Operations

    1 month ago

    San Francisco, California, United States The Bay Club Company Full time

    Job Title: Vice President, General ManagerThe Vice President, General Manager is a senior leadership position responsible for the financial success of the Club through the creation and development of staff, programs, services, and facilities.Key Responsibilities:Provide senior leadership to the management team and all Associates to ensure member needs are...

  • Residential Sales Vice President

    4 weeks ago

    San Clemente, California, United States Jobot Full time

    Job Title: Vice President of Residential SalesJob Summary:Jobot is seeking an experienced Vice President of Residential Sales to lead our sales team and drive growth in our residential market. The ideal candidate will possess a deep understanding of the construction of electronic systems for homes, coupled with a proven track record in residential sales....

  • Vice President of Surgical Services

    4 weeks ago

    San Jose, California, United States Hospital Corporation of America Full time

    Job SummaryThe Vice President of Surgical Services is a key leadership role that drives operational excellence throughout the surgical services area. This individual will lead the growth of service line volume within the facility, develop new programs, and advance existing ones.Key ResponsibilitiesPartner with senior administrators, executives, and...

  • Strategic Investor Relations Vice President

    4 weeks ago

    San Francisco, California, United States Teneo Holdings Full time

    About Teneo HoldingsTeneo Holdings is a global CEO advisory firm that partners with clients worldwide to drive business growth and success. Our team of experts provides strategic guidance and support to help clients navigate complex business challenges and achieve their goals.Job SummaryWe are seeking a highly motivated and experienced Vice President to join...

  • Vice President of Finance

    1 month ago

    San Francisco, California, United States Foundation for California Community Colleges Full time

    Transformative Finance Leadership OpportunityFoundation for California Community Colleges is seeking a visionary Vice President of Finance to drive strategic growth and financial excellence. As a key member of our executive team, you will play a critical role in shaping the organization's financial future and ensuring alignment with our mission-driven...

  • Vice President of Software Engineering

    4 weeks ago

    San Francisco, California, United States Tonal Full time

    Job DescriptionTonal is seeking a seasoned software leader to drive the strategic direction of our software engineering efforts. As Vice President of Software Engineering, you will lead a dynamic team of 50 software professionals across the United States, Canada, and Eastern Europe.This role requires a unique blend of technical acumen, leadership skills, and...

  • Vice President of Business Development

    4 weeks ago

    San Francisco, California, United States Common Sense Media Full time

    Job Overview:The Vice President of Business Development will play a key role in shaping and driving revenue and growth strategies for Common Sense Media. This individual will lead efforts to expand revenue-generating partnerships and spearhead growth marketing partnerships.This role requires a dynamic individual with deep expertise in media, entertainment,...

  • Vice President, Credit Risk Manager

    1 month ago

    San Francisco, California, United States HSBC Full time

    Job Title: Vice President, Credit OfficerAt HSBC, we're committed to delivering exceptional customer experiences and driving growth through innovation. As a Vice President, Credit Officer, you'll play a critical role in managing credit risk and providing decisioning for Commercial Banking Innovation Banking.Key Responsibilities:Manage credit risk and provide...

  • Senior Vice President CRE Business Development Lead

    3 days ago

    San Francisco, California, United States PGMTEK Inc. Full time

    Job DescriptionPGMTEK Inc. is seeking a highly skilled Senior Vice President to lead our CRE (Commercial Real Estate) business development efforts in Northern California.Key ResponsibilitiesDevelop and execute comprehensive marketing strategies to drive CRE business growth, aligning with the company's risk appetite and market demands.Maintain strong...

  • Vice President of Financial Reporting and Strategic Investments Lead

    4 weeks ago

    San Francisco, California, United States Axon Full time

    Job Title: Vice President of Financial Reporting and Strategic InvestmentsAt Axon, we're on a mission to Protect Life. We're explorers, pursuing society's most critical safety and justice issues with our ecosystem of devices and cloud software. Like our products, we work better together. We connect with candor and care, seeking out diverse perspectives from...