Lead Specialist in Segment Marketing
2 weeks ago
Are you passionate about travel and eager to engage customers through captivating communications? WORK180 USA is seeking a dedicated and motivated CRM expert to join our Traveler Engagement and Loyalty team.
You will collaborate closely with various teams, including Analytics, Creative, and Production & Capability, to craft compelling marketing initiatives that facilitate the journey from browsing to booking and enhance cross-selling and upselling opportunities.
Key Responsibilities:
• Develop and implement global marketing campaigns for various brands.
• Communicate the significance of our rewards program, which serves millions of members across our brands.
• Identify potential campaign opportunities by gaining insights into our travelers through analysis, testing, and performance tools.
• Plan and coordinate campaigns that involve multiple teams.
• Conduct A/B testing with clear hypotheses and objectives.
• Collaborate with a specialized Production team to outline requirements for your campaigns within our advanced communication platform.
• Ensure campaigns are executed to a high standard, meeting the expectations of our travelers.
• Analyze campaign performance using self-service tools like Tableau.
Who You Are:
• Bachelor’s degree in Marketing, Business, Economics, or a related field; or equivalent professional experience.
• Minimum of 3 years of experience in a CRM role, ideally within the e-commerce or online marketing sectors.
• Strong ability to work collaboratively with creative and marketing teams to design innovative marketing campaigns.
• Excellent communication skills for effective collaboration across teams and partners.
• Detail-oriented with a proven track record in managing complex projects and time-sensitive initiatives.
• Proficient in MS Office; familiarity with Jira, Tableau, Salesforce Marketing Cloud, or similar tools is advantageous.
The compensation range for this position is competitive, with opportunities for performance-based salary increases.
WORK180 USA is committed to offering a comprehensive benefits package to support our employees and their families, including medical, dental, and vision coverage, paid time off, and an Employee Assistance Program.
To nurture each employee's passion for travel, we provide wellness and travel reimbursements, travel discounts, and membership benefits.
At WORK180 USA, we believe in fostering an inclusive workplace with a diverse workforce. All qualified applicants will receive equal consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.
-
Senior Marketing Segment Specialist
2 weeks ago
Seattle, Washington, United States WORK180 USA Full timeSenior Specialist, Segment MarketingAre you passionate about travel and engaging with customers through effective communication? WORK180 USA is seeking a dedicated CRM professional to join our Traveler Engagement and Loyalty team. The Segment Marketing Senior Specialist will be instrumental in executing email campaigns, push notifications, in-product...
-
Enterprise Marketing Strategist, AMER Segment
2 weeks ago
Seattle, Washington, United States Amazon Full timeAmazon Web Services is on the lookout for a skilled Field Marketing Strategist to play a pivotal role in executing our marketing initiatives for the US Enterprise Cross Industry team. This position offers a remarkable chance to influence a rapidly expanding sector within the vibrant cloud and SaaS marketplace.Role Overview: The Field Marketing Strategist,...
-
Energy Sector Specialist Lead
1 week ago
Seattle, Washington, United States Amazon Full timeAbout the RoleWe are seeking a highly skilled Head of Specialists, Energy to join our team at Amazon. This role is a critical part of our organization, responsible for accelerating the adoption of our cloud services for complex solutions, services, and workloads in the energy sector.The successful candidate will lead the creation of go-to-market plans and...
-
Sales Manager
1 week ago
Seattle, Washington, United States Amazon Full timeAbout the RoleWe are seeking a highly motivated and experienced Sales Manager to lead our Commercial segment, responsible for recruiting and strategic account development for both Mid-Market and Enterprise Sellers. This role will focus on delighting business customers in all industries in their search for Bulk Books in any format, including Print, Digital,...
-
Seattle, Washington, United States Amazon Full timeThe Americas Segment and Lifecycle Marketing team is seeking an energetic and detail-oriented Field Marketing Manager to join our North America Startups team and execute impactful marketing programs that drive awareness and adoption of AWS's generative AI services and solutions among startups. In this role, you'll play a crucial part in implementing...
-
CRM Marketing Senior Specialist
2 weeks ago
Seattle, Washington, United States WORK180 USA Full timeSenior Marketing Segment SpecialistAre you passionate about travel and eager to engage customers through impactful communications? WORK180 USA is seeking a dedicated CRM expert to become a vital part of our Traveler Engagement and Loyalty team. The Senior Marketing Segment Specialist will play a crucial role in executing email campaigns, push notifications,...
-
Digital Marketing Strategist
6 days ago
Seattle, Washington, United States Aquent Full timeAbout the RoleAquent is seeking an experienced Marketing Specialist to join our team as a Digital Marketing Strategist. As a key member of our marketing team, you will be responsible for developing and executing comprehensive marketing strategies to drive business growth and customer engagement.Key ResponsibilitiesMarketing Strategy Development: Develop and...
-
Seattle, Washington, United States Amazon Web Services, Inc. Full timeAre you driven by a passion for customer success and innovation? We are seeking a seasoned professional to take on the role of Senior Manager for Go-to-Market Specialists within our Core Services division, focusing on Enterprise and Digital Native Business. About the Role: In this pivotal position, you will be part of the Worldwide Specialist Organization...
-
Lead Marketing Strategist for Creator Engagement
2 weeks ago
Seattle, Washington, United States Amazon Full timeOverview:The Creator Marketing team is dedicated to strategically and creatively engaging a diverse array of quality Creators, including influencers and publishers, at scale. Mission:We implement effective marketing strategies throughout the Creator community, addressing the entire funnel from attraction to retention and education of Creators. Engagement:By...
-
Lead Marketing Strategist, Automotive Sector
2 weeks ago
Seattle, Washington, United States Amazon Full timeAre you an innovative marketing leader with a solid history of achieving outstanding outcomes through strategic partnerships and campaigns focused on vehicle sales? If so, we invite you to explore a remarkable opportunity within Amazon's latest business initiative.As a Lead Marketing Strategist, you will take charge of the awareness and engagement strategy...
-
Lead Specialist, Travel Marketing Strategy
2 weeks ago
Seattle, Washington, United States Expedia Group Full timeIf you require assistance during the recruitment process due to a disability, please contact our Recruiting Accommodations Team through the Accommodation Request form. This form is intended solely for individuals with disabilities who need support or adjustments in applying and interviewing for a position. Position Overview:Are you passionate about travel...
-
Seattle, Washington, United States Amazon Full timeAbout the RoleAmazon is on the lookout for a skilled and innovative Lead Marketing Strategist to join our Grocery Collaborations team. This role is designed for a marketing professional with a successful history of executing impactful marketing strategies. Team OverviewOur team empowers Amazon customers to explore grocery store selections and enjoy same-day...
-
Programmatic Marketing Lead
2 weeks ago
Seattle, Washington, United States Remitly Full timeCompany OverviewRemitly is dedicated to enhancing the lives of immigrants and their families by offering reliable financial solutions. Since our inception in 2011, we have been committed to facilitating the transfer of hard-earned money across borders.We are currently innovating international payment systems at scale and developing new products to strengthen...
-
Head of Specialists, Energy Transformation
1 week ago
Seattle, Washington, United States Amazon Full timeAbout the RoleWe are seeking a highly skilled Head of Specialists, Energy Transformation to join our team at Amazon. This critical role is responsible for accelerating the adoption of our cloud solutions for complex energy and utilities workloads.The successful candidate will lead the creation of go-to-market plans and oversee the tactical execution of...
-
Product Marketing Lead for Amazon Bedrock
1 week ago
Seattle, Washington, United States AmazonWebServices Full timeAre you enthusiastic about pioneering advancements in artificial intelligence and collaborating with clients and internal teams at Amazon? Become a part of AWS to influence the trajectory of generative AI through Amazon Bedrock and Amazon Titan models.Key Responsibilities: Formulate messaging and positioning strategies for Amazon Bedrock Develop customer...
-
Product Marketing Lead for Amazon Bedrock
2 weeks ago
Seattle, Washington, United States AmazonWebServices Full timeAre you enthusiastic about pioneering advancements in artificial intelligence and collaborating with clients and internal stakeholders at Amazon? We are seeking a talented individual to influence the trajectory of generative AI through Amazon Bedrock and Amazon Titan models.Core Responsibilities: Formulate messaging and positioning strategies for Amazon...
-
Marketing Operations Specialist
3 days ago
Seattle, Washington, United States Aquent Full timeJob DescriptionAquent is seeking a highly skilled Marketing Operations Specialist to join our team. As a Marketing Operations Specialist, you will be responsible for driving the planning, organization, and execution of events for our account team that manages two large hardware partners.Key Responsibilities:Event Planning & Management:Build and maintain...
-
Executive Director of Global Marketing
1 week ago
Seattle, Washington, United States Boundless Immigration Full timeAbout This RoleWe are seeking a seasoned marketing executive to lead our global marketing efforts and drive growth across both B2B and B2C segments. As the Executive Director of Global Marketing, you will be responsible for shaping and executing our marketing strategy to achieve 100% year-over-year growth.Key ResponsibilitiesDevelop and Execute Marketing...
-
AWS Cloud Operations Marketing Lead
1 week ago
Seattle, Washington, United States AmazonWebServices Full timeOverview: At Amazon Web Services (AWS), we empower millions of customers, from emerging startups to large enterprises and government agencies, to enhance their operational efficiency, reduce costs, and achieve business agility. Role Summary: The Product Marketing team is dedicated to crafting clear, distinctive, and engaging messaging for AWS and its suite...
-
Marketing Channel Specialist
6 days ago
Seattle, Washington, United States Vaco Full timeJob DescriptionVaco is seeking a skilled Channel Marketing Specialist to join our team. As a Channel Marketing Specialist, you will be responsible for developing and executing channel marketing strategies that align with corporate goals.Key Responsibilities:Develop and Execute Channel Marketing Strategies: Create and implement channel marketing plans that...