Cannabis Social Media Content Creator

13 hours ago

Burbank, California, United States Americannmade Full time
About the Role

We are seeking a highly creative and experienced social media assistant to join our team at Americannmade. As a social media assistant, you will be responsible for creating and curating engaging content across multiple social media platforms, including Instagram, TikTok, and Twitter. Your primary goal will be to elevate the profile of our in-house brands and retail locations, showcasing our cannabis-related products and apparel.

Key Responsibilities:

  • Conceptualize and create visually compelling content for social media platforms, adhering to each individual store's brand guides.
  • Appear on-camera for live and pre-recorded content, maintaining a fun and professional attitude.
  • Monitor analytics to identify areas of success and improvement.
  • Collaborate with the marketing team and sales department to produce work that benefits everyone.
  • Engage with customers through mentions, comment sections, and DMs.
  • Reshare select submissions from fans and customers, adding well-researched hashtags and GIFs for optimal reach and engagement.
  • Fulfill and manage requests from customers and influencers, fostering long-term relationships.
  • Assist the Marketing Director with providing marketing assets to retail stores.

Requirements:

  • Excellent writing skills with copyright and proofreading experience.
  • Comfortable presence on-camera, whether live or pre-recorded.
  • Capabilities in independently directing and creating video content while adhering to deadlines.
  • Skills in creating relevant content across all social channels.
  • Strong and demonstrable abilities in design and video editing.
  • Familiarity with Canva, Picmonkey, or Photopea, and Planoly or similar platforms.
  • Understanding of GEO and how to utilize it to promote stories.
  • Aptitude for staying plugged into social media trends and providing examples of how they fit with our brands.
  • Proactive attitude toward tackling ideas and projects, and flexibility in working autonomously and as a team.

Minimum Qualifications:

  • Must be 21+ years old, in accordance with California cannabis law.
  • 1+ years of creative and content production in a marketing or editorial setting.
  • 1+ years of experience in copyrighting and proofreading.
  • 2+ years of experience as an Instagram content creator.
  • 1+ years of experience as a TikTok content creator.
  • 1+ years of experience as a Twitter user.
  • Knowledge of TikTok and Instagram's ecosystem, including general edit functionalities, music copyrights, hashtags, and platform updates.
  • First-rate communication skills.
  • Organizational and project management skills, with an ability to manage multiple projects simultaneously and on tight turnaround deadlines.

About Americannmade:

Americannmade is a vertically integrated cannabis company with a strong presence in California. We are committed to delivering the best in cannabis genetics throughout the state. Our team of legacy growers operates 3 cultivation, distribution, and manufacturing facilities, along with 6 retail locations throughout Southern California.

Why Join Us:

We offer a unique opportunity to join a dynamic and innovative team in the cannabis industry. As a social media assistant, you will have the chance to create engaging content, work with a talented team, and contribute to the growth and success of Americannmade.

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