Senior Media Strategist

4 days ago


Burbank, California, United States Warner Media, LLC Full time
About the Role

We are seeking a highly skilled and experienced Senior Media Strategist to join our team at Warner Bros. Discovery. As a key member of our media planning team, you will be responsible for developing and executing global media campaigns for our theatrical titles.

Key Responsibilities
  • Develop and deploy media plans for all theatrical titles across all verticals, including TV, digital, audio, outdoor, and experiential.
  • Direct and oversee an agency team of 50+, including specialists in broadcast planning/buying, digital/planning/buying, social media, outdoor, and marketing science.
  • Manage the day-to-day operations of the WB Theatrical media team, providing consistent strategy direction and close review of work.
  • Work closely with International regional teams to ensure campaigns are consistent and cohesive across the world.
  • Communicate media plan strategy and details to filmmakers, film partners, and senior-level executives on a regular basis.
Requirements
  • Minimum of 10 years of experience in media strategy, planning, and execution, with a minimum of 6 years specific to an entertainment account.
  • Deep digital media/analytics experience required.
  • International experience preferred.
  • BA in Communication, Business Administration, or related field.
  • Knowledge of marketing, media, and entertainment sufficient to develop media plans for the promotion of Warner Bros. films.


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