Merchandising Manager

1 week ago


New York, New York, United States Lacoste Full time
About the Role

Lacoste is seeking a highly skilled Merchandising Manager to lead the merchandising and buying function for the Women's & Kid's department. As a key member of the team, you will be responsible for developing and driving assortments for our Lacoste Boutiques, Ecommerce, and Outlets, ensuring brand goals and objectives are met.

Key Responsibilities:
  • Buying Strategy: Partner with the Director of Buying and Merchandising to set buying strategy for first choice and second choice distributions to realize brand goals and objectives.
  • Retail Merchandising and Buying: All retail merchandising and buying accountability for the categories of Women's & Kid's businesses for both first choice and second choice.
  • Wholesale Product Accountability: All product accountability for the categories of Women's & Kid's for the wholesale channel – select product line for the NORCAM market.
  • Segmentation and Differentiation: Lead/execute segmentation and differentiation across multiple tiers, channels, and customer profiles for the wholesale market.
  • Business Performance: Work in close partnership with planning, visual merchandising, and retail team to manage in-season business performance and coordinate in advance for each seasonal delivery.
  • Market Trends and Assortment Opportunities: Focus on future business by identifying market trends, assortment opportunities, and understanding the Lacoste customer.
  • Buying Strategy and Financial Viability: Partner with the planning team regarding buying strategy and ensuring financial viability and excellence in execution.
  • Product Selection and Assortment: Complete the buy during market; product selection and assortment, while managing the sku and merchandise plan and meeting financial objectives.
  • System Creation and Pricing Control: Manage the system creation and pricing control for all channels for North America.
  • Key Items, Promotions, and Markdowns: Strategize key items, promotions, and mark downs with planning and retail team.
  • Seasonal Line Construction: Partner with Merchandising teams in France regarding the construction of the seasonal line, addressing business needs defined by historical sales, productivity analysis, and the understanding of market trends that apply to the dna of the brand.
  • Supply Chain and Planning: Liaise with supply chain, as well as planning and allocation to ensure availability and the timely delivery of merchandise.
  • Visual Team Optimization: Communicate with visual team to optimize product investments on store sales floor.
  • Analysis and Selling Hindsight: Partner with team to run analysis and prepare selling hindsight's on weekly, monthly, quarterly, seasonal basis in order to help identify opportunities in the assortment.
  • Customer Needs: Collaborate with store team to refine knowledge of customer needs.
Requirements and Qualifications:
  • Proven Success: Proven success merchandising/buying and managing assortments for a retail organization, and ideally, experience working with a European corporate office.
  • Merchandising Understanding: Demonstrates a high level of understanding of merchandising within a wholesale branded environment.
  • Category Leadership: Experience in category leadership.
  • Analytical and Retail Math Skills: Strong analytical and retail math skills.
  • Communication and Time Management: Strong communications, time management, and presentation skills.
  • Critical Thinking and Leadership: A critical thinker who drives solutions and exhibits strong leadership skills with ability to motivate a team.
  • Team Player: Flexible team player, ability to work collaboratively across all departments.
  • Experience: 8+ years' experience in merchandising/buying role preferably working with wholesale.
Core Values and Traits:
  • Play as One Team: Showing respect towards everyone, commitment for the team's work and decisions.
  • Play with Elegance: Striving for excellence, treating others with fair play and humility.
  • Play by Daring: Having the courage to speak up, experiment, and take initiative to explore new opportunities.
  • Play with Tenacity: Constantly seeking continuous improvement, learning from our failures.


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