Senior Product Marketing Manager

1 month ago

San Francisco, California, United States DocuSign Full time
Job Description

At DocuSign, we're committed to building trust and making the world more agreeable for our employees, customers, and communities. We're seeking a highly skilled Senior Product Marketing Manager to join our team and help us achieve our mission.

The ideal candidate will have 8+ years of experience in product marketing or equivalent GTM experience in the B2B SaaS space. They will be responsible for crafting compelling narratives and assets that illustrate how DocuSign's Intelligent Agreement Management (IAM) empowers customers in our core industries, lines of business, and international regions to transform their agreement processes.

This role will partner closely with our Marketing, Sales, Product Management, and Field Enablement teams to arm stakeholders with compelling messaging that helps to generate and convert demand at various stages of the sales cycle. The successful candidate will have excellent verbal and written communication skills, be a self-starter who can drive cross-functional initiatives with minimal guidance, and have experience working in or marketing to the Healthcare and Life Sciences industry.

Key Responsibilities:

  • Own messaging and assets that highlight the value of DocuSign IAM applications and solutions, targeting the Healthcare and Life Sciences industries
  • Partner with Sales and Marketing team members to generate demand, convert opportunities, and drive awareness by activating your solutions messaging
  • Support the development and prioritization of our GTM strategy and product roadmap for applications targeting the Healthcare and Life Sciences industries
  • Conduct market analysis and research to identify customer needs, refine messaging, and prioritize go-to-market opportunities in the HLS industry
  • Develop and maintain feedback loops with key partners to ensure their needs are being met and content is performing with key customer audiences
  • Monitor and report on product performance and key trends in the HLS vertical
  • Partner with International Solutions Marketing team members in-region to support localization and transcreation of priority content for international markets

What You'll Bring:

  • 8+ years of product marketing or equivalent GTM experience in the B2B SaaS space
  • BS/BA degree or equivalent in proven experience
  • Experience partnering with cross-functional teams in Sales, Marketing, Product Management, and Field Enablement, in a B2B setting
  • Experience understanding and distilling complex topics into simple, compelling messaging that is understandable for non-technical audiences

What We Offer:

  • Competitive base salary and bonus structure
  • Equity and benefits package
  • Opportunities for professional growth and development
  • A dynamic and inclusive work environment

How to Apply:

If you're a motivated and experienced product marketing professional looking for a new challenge, please submit your application, including your resume and a cover letter, to our Talent organization at taops@docusign.com.

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