Marketing Strategist

3 weeks ago


Grand Rapids, Michigan, United States Car Center Full time
Job Summary

We are seeking a highly skilled Marketing Specialist to join our team at Car Center. As a key member of our marketing team, you will be responsible for developing and implementing a comprehensive marketing strategy to enhance brand awareness and drive growth in our local market presence.

The ideal candidate will have a strong background in marketing, with a proven track record of success in developing and executing marketing campaigns. You will be responsible for managing advertising efforts across various media, including print, radio, and outdoor advertising, as well as working with a marketing agency to develop SEO and SEM strategies.

You will also be responsible for creating marketing materials for dealerships and other partners to promote services and foster relationships, as well as planning and executing content strategies that maintain brand relevance, utilizing appropriate social media channels to engage the local community.

Key Responsibilities:

  • Develop and implement a comprehensive marketing strategy to enhance brand awareness and drive growth in our local market presence.
  • Manage advertising efforts across various media, including print, radio, and outdoor advertising.
  • Work with a marketing agency to develop SEO and SEM strategies.
  • Create marketing materials for dealerships and other partners to promote services and foster relationships.
  • Plan and execute content strategies that maintain brand relevance, utilizing appropriate social media channels to engage the local community.

Requirements:

  • Bachelor's degree in Marketing, Business, Communications, or a related field (or equivalent professional experience).
  • 3-5 years of proven marketing experience, preferably in a related industry.
  • Experience with digital marketing strategies, budget management, and content creation.
  • Ability to take initiative, work independently, and make strategic decisions.
  • Experience in developing strategies for graphic design and commercial video production, with the ability to guide the use of tools (e.g., Canva, Adobe Creative Suite) and oversee the execution for marketing purposes.
  • Strong communication skills, with a collaborative spirit to engage with community partners, customers, and internal teams.
  • Experience managing advertising across various channels, including print, radio, and billboards.

Physical Demands and Work Environment:

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this position. Reasonable accommodations may be made to enable individuals with disabilities to perform the functions.

  • Ability to withstand environmental conditions of an auto body shop.
  • Ability to sit at a desk, working on the computer for extended periods of time.
  • Ability to provide remote work environment that is secluded from distractions and allows for confidentiality.
  • Travel required periodically to other locations: clean & valid Driver License & Insurance.

Our Core Values:

  • Attitude = Altitude: Do the right thing, work hard, have fun, stay humbly confident. The team comes first.
  • Exceptional Distinct Guest Experience (E.D.G.E.): Proactive Customer Service.
  • Respectful Accountability: Collect all the facts first, deliver with respect. Teachable moments = opportunity for growth.
  • Servant Leadership: Leadership exists at every level. Always lead by example.
  • Share to Solve: Positive communication and collaboration are key to solving challenges. We focus on solutions, not blame, and work together to overcome obstacles.
  • Grow or Die: Embrace change with a growth mindset. What worked yesterday may not work today. Always continue improving.

Check us out at www.thecarcenter.org



  • Grand Rapids, Michigan, United States Meijer Full time

    We are seeking a highly skilled Marketing Campaign Strategist to join our team at Meijer, a multi-billion dollar retailer with a rich history of helping people provide for themselves and their family.With over 85 years of experience, we have grown from a small family-owned store to a company with more than 70,000 employees across six states.As a Marketing...


  • Grand Rapids, Michigan, United States TEKsystems Full time

    Job OverviewThe Digital Marketing Strategist will report to the Sr. Manager, Analytics & MarTech on the E-commerce & Digital Marketing team. This role will help define and drive Marketing Technology operational excellence and adoption of standard capabilities.Key ResponsibilitiesDevelop and implement marketing technology strategies to drive business growth...

  • Marketing Strategist

    4 weeks ago


    Grand Blanc, Michigan, United States Pivotal Talent Search Full time

    Job OverviewPivotal Talent Search is seeking a seasoned Marketing Strategist to propel our brand to new heights. As a key member of our dynamic team, you will be responsible for developing and implementing innovative marketing strategies to elevate our brand presence, drive traffic, and boost sales across all channels.Key Responsibilities:Develop and execute...


  • Grand Rapids, Michigan, United States HarperCollins Full time

    Job Title: Digital Marketing StrategistAbout the Role:The HarperCollins Christian Publishing team is seeking a seasoned digital marketing strategist to lead the development and execution of digital marketing programs for HarperChristian Resources titles across various digital platforms. As a key member of our marketing team, you will be responsible for...


  • Grand Rapids, Michigan, United States WTW Full time

    As a Senior Health and Benefits Strategist at WTW, you will play a key role in developing and executing a business strategy to penetrate the local and regional market in obtaining new health and benefits clients. You will serve as a senior health and benefits strategist for clients, ensuring that health and welfare plan design meets clients' needs and fits...


  • Grand Rapids, Michigan, United States Reagan Marketing + Design Full time

    About the RoleWe are seeking a highly skilled Communications Writer to join our team at Reagan Marketing + Design. As a key member of our content development team, you will be responsible for creating engaging and informative content that supports our clients' business goals.The ideal candidate will have a strong background in writing and communication, with...


  • Grand Rapids, Michigan, United States Kion Group AG Full time

    Job Summary:Dematic NA is seeking an experienced Remote Service Portfolio Strategist to evaluate, define and market test our service offerings. This role will act as a Product Manager for our service offerings, defining the solution offering, contractual requirements, and developing a best-in-class service portfolio.As part of the commercial sales team, this...


  • Grand Rapids, Michigan, United States Stiles Machinery Full time

    Product Marketing AnalystStiles Machinery is seeking a dynamic and driven Product Marketing Analyst to drive the strategic growth of our product offering across North America.This role will be responsible for strategizing, executing, and measuring the performance of all campaigns to ensure optimal results.The right candidate for this position will have a...


  • Grand Rapids, Michigan, United States Applied Innovation Full time

    Job Title: Product Marketing Specialist ImagingAt Applied Innovation, we're seeking a skilled Product Marketing Specialist to join our team and drive sales enablement for our Imaging product portfolio.Key Responsibilities:Gain in-depth knowledge of our partner products, including technical specifications, market positioning, and competitive...


  • Grand Rapids, Michigan, United States Applied Innovation Full time

    At Applied Innovation, we are seeking a skilled Product Marketing Specialist to join our team and drive the success of our Imaging product portfolio. This role will involve collaborating with our partners to create and execute compelling marketing content that drives sales enablement.The ideal candidate will have a strong understanding of the products...

  • Content Strategist

    4 weeks ago


    Grand Rapids, Michigan, United States 24 Seven Talent Full time

    {"title": "Senior Content Manager", "description": "Job SummaryWe are seeking a highly skilled Senior Content Manager to drive our content strategy and execution. This role requires a versatile individual who can think strategically, work autonomously, and deeply understand the customer journey in a B2B environment.Key Responsibilities:Develop and execute a...


  • Grand Rapids, Michigan, United States OST Full time

    Job Summary:The Principal Strategist at OST is a key role responsible for shaping the company's long-term growth and success. This position focuses on expanding the healthcare strategy, with expertise in the Epic platform, data analytics, and cloud adoption.Key Responsibilities:Analyze market trends and enhance competitive advantage through go-to-market...

  • Content Writer

    4 weeks ago


    Grand Blanc, Michigan, United States Imperative Recruiting Full time

    Job Opportunity: Jr CopywriterWe are seeking a skilled Jr Copywriter to join our team at Imperative Recruiting. As a Jr Copywriter, you will be responsible for creating compelling copy that captures a brand's voice and resonates with their audience.Key Responsibilities:Develop and write high-quality copy for email marketing campaigns, promotions, and product...


  • Grand Rapids, United States K Group Companies Full time

    Marketing Strategist Overview: We are seeking a dynamic Marketing Strategist to join our team. The ideal candidate will be focusing on driving lead generation and optimization conversion strategies. This candidate will be responsible for identifying, developing and executing target key market segments, designing and implementing lead nurturing programs to...


  • Grand Rapids, United States Full Circle Marketing and Design Full time

    The Business Development/Marketing Strategist’s primary responsibility is to target and bring in new clients to the agency. The successful candidate will work directly with clients creating marketing plans, developing strategic communications and directing project managers. A successful candidate can lead branding sessions, website discovery sessions and...


  • Grand Rapids, MI, United States Full Circle Marketing and Design Full time

    The Business Development/Marketing Strategist’s primary responsibility is to target and bring in new clients to the agency. The successful candidate will work directly with clients creating marketing plans, developing strategic communications and directing project managers. A successful candidate can lead branding sessions, website discovery sessions and...


  • Wisconsin Rapids, Wisconsin, United States Quartz Full time

    Product Marketing StrategistQuartz is seeking a highly skilled Product Marketing Strategist to join our marketing team. As a key member of our team, you will be responsible for developing and executing marketing strategies that drive business goals and support our mission of igniting the power to live a life well-lived for our customers.ResponsibilitiesBuild...


  • Wisconsin Rapids, Wisconsin, United States Quartz Full time

    Product Marketing StrategistQuartz is seeking a Product Marketing Strategist to join our marketing team. As a key member of our team, you will be responsible for developing and executing marketing strategies that drive business goals and support our mission of igniting the power to live a life well-lived for our customers.Key Responsibilities:Build and...


  • Grand Rapids, United States TEKsystems Full time

    Job DescriptionJob DescriptionThe Senior Audience Strategist will report to the Sr. Manager Analytics & Martech on the E-commerce & Digital Marketing team. This team is looking to stand up single source of audience disciplines leveraging Adobe Audience Manager & LiveRamp for Audience curation and activation.A successful candidate for this role will leverage...


  • Grand Rapids, MI , USA, United States Advance Local Full time

    Job DescriptionWe are seeking a highly skilled Digital Marketing Strategist to join our team at Advance Local Media. As a key member of our marketing team, you will be responsible for developing and executing digital marketing campaigns that drive results for our clients.Key Responsibilities:Develop and implement digital marketing strategies that align with...


  • Wisconsin Rapids, Wisconsin, United States Quartz Full time

    Quartz is seeking a Product Marketing Strategist to join our marketing team. As a key member of our team, you will be responsible for developing and executing marketing strategies that drive business goals and support our mission of igniting the power to live a life well-lived for our customers.This role will partner with the business to develop and execute...

  • Marketing Brand

    1 week ago


    Grand Rapids, MI, United States The Bridger Group Full time

    The Bridger Group, comprised of expert-level professionals, excel at tailoring solutions for our client’s most challenging imperatives in the areas of Building Products and Commercial Interior Products. We are actively hiring a part-time or full timeMarketing Brand/Content Strategist to join our Grand Rapids, Michigan office. This is not a remote...


  • Grand Rapids, United States Applied Innovation Full time

    Applied Innovation is a dynamic and detail-oriented Product Marketing Specialist for the Applied Technology & Automation product portfolio to collaborate with our partners (such as Arctic Wolf, Datto, Intermedia, Connectwise, DocuWare, Hyland, etc) in creating and executing compelling marketing content that drives sales enablement. The ideal candidate will...


  • Grand Rapids, United States Applied Innovation Full time

    Applied Innovation is a dynamic and detail-oriented Product Marketing Specialist for the Applied Technology & Automation product portfolio to collaborate with our partners (such as Arctic Wolf, Datto, Intermedia, Connectwise, DocuWare, Hyland, etc) in creating and executing compelling marketing content that drives sales enablement. The ideal candidate will...


  • Grand Rapids, United States Applied Innovation Full time

    Applied Innovation is a dynamic and detail-oriented Product Marketing Specialist for the Applied Technology & Automation product portfolio to collaborate with our partners (such as Arctic Wolf, Datto, Intermedia, Connectwise, DocuWare, Hyland, etc) in creating and executing compelling marketing content that drives sales enablement. The ideal candidate will...


  • Cedar Rapids, Iowa, United States Sinclair Broadcast Group Full time

    Job Title: Sales & Marketing ConsultantJob Summary:We are seeking a highly motivated and experienced Sales & Marketing Consultant to join our team. The ideal candidate will have a proven track record of driving growth and developing strong relationships with clients.Key Responsibilities:Deliver weekly revenue forecasts with high accuracy using in-house sales...


  • Wisconsin Rapids, Wisconsin, United States Hanson Dodge Full time

    Social Media Manager RoleThe Social Media Manager at Hanson Dodge plays a pivotal role in shaping the company's online presence and contributing to the overall strategic direction of social media marketing. This position requires collaboration with the media strategy and performance marketing teams to develop and implement effective social media...


  • Wisconsin Rapids, Wisconsin, United States Nelson-Jameson, Inc. Full time

    Job SummaryNelson-Jameson, Inc. is a leading distributor of food and dairy processing supplies and solutions in North America. Our company offers a wide range of products and solutions to help customers ensure safety and quality in their food manufacturing plants.We are committed to providing innovative solutions and exceptional customer service to help our...

  • Marketing Specialist

    1 month ago


    Sauk Rapids, United States VERMILION HOLDINGS GROUP Full time

    Job DescriptionJob Description ***POSITION AVAILABLE TO MINNESOTA RESIDENTS ONLY***About Us: Working for Vermilion Holdings offers an opportunity to thrive – to develop your career in an established, GROWTH-oriented company that is passionate about the customer experience, employee development, and unlimited success. Vermilion Holdings, with over (6) six...


  • Grand Rapids, MI , USA, United States KPMG Full time

    Job Title: Associate Director, Compensation StrategiesJob Summary: KPMG is seeking an experienced Associate Director, Compensation Strategies to join our Talent & Culture organization. The successful candidate will lead the compensation strategy, design, and payout process for the Business Development (Sales & Alliances) organization.Key Responsibilities: 1....


  • Grand Rapids, MI , USA, United States Varnum Full time

    Business Development ManagerVarnum LLP seeks a seasoned Business Development Manager to drive growth and development strategies for the firm. This role reports to the Chief Marketing Officer and will be based in the firm's Grand Rapids office, with regular travel to additional offices as needed. The ideal candidate will demonstrate business acumen and...


  • Grand Rapids, United States Mary Free Bed Rehabilitation Hospital Full time

    Compensation Starting wage $28.70 Summary The Digital Advertising Specialist at Mary Free Bed is responsible for the implementation and optimization of effective digital advertising campaigns across multiple platforms, ensuring they align with marketing objectives and brand guidelines. Working onsite at the Grand Rapids campus, this role entails a focused...


  • Grand Rapids, United States Mary Free Bed Rehabilitation Full time

    Summary The Digital Advertising Specialist at Mary Free Bed is responsible for the implementation and optimization of effective digital advertising campaigns across multiple platforms, ensuring they align with marketing objectives and brand guidelines. Working onsite at the Grand Rapids campus, this role entails a focused approach towards search engine...