Marketing Strategist
4 weeks ago
Coldwell Banker-Holman Premier is seeking a highly skilled and innovative Marketing Manager to join our team. As a key member of our marketing department, you will play a pivotal role in shaping and executing our marketing strategy across both Oregon and California offices.
Key Responsibilities:
- Develop and manage our marketing presence across all platforms, ensuring a consistent and positive representation of our brand and affiliated brokers.
- Create and design marketing materials using tools like Canva and Photoshop, and process photos to support marketing campaigns and brand consistency.
- Provide guidance to Brokers/Agents on company platforms and services, and support broker and agent marketing efforts by assisting with marketing materials and generating new ideas.
- Grow and improve marketing strategies that comply with company standards and brand guidelines, ensuring all marketing activities support brand identity.
- Conduct ongoing competitor and market research to ensure our marketing efforts are current and place the company in a strong position industry wide.
- Assist in the development of and implement a yearly marketing plan that aligns with previous successes, industry trends, and company budget.
Qualifications:
- Proven experience in marketing, with a preference for experience within the real estate industry.
- Prior digital marketing experience, including familiarity with social media platforms, marketing design programs, and web hosting/management.
- Strong leadership and communication skills, with the ability to manage multiple projects simultaneously.
- Proficiency in digital marketing tools, analytics, and social media platforms.
- Organized, self-motivated, and detail-oriented, with a creative mindset and an eye for design.
- Ability to work effectively in a fast-paced environment and collaborate with cross-functional teams.
What We Offer:
- Full-time, salary position based on experience with market-competitive salary and bonuses.
- 401k, Aflac coverage, paid time off, paid sick leave, and professional development experience.
- Relocation costs covered for the right candidate.
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