Director of Paid Search and Social Media
5 days ago
Canvas Worldwide is seeking a highly skilled and experienced Director of Paid Search and Social Media to join our team. As a key member of our digital marketing team, you will be responsible for developing and executing strategic plans for our clients' paid search and social media campaigns.
Responsibilities:- Develop and execute paid search and social media strategies that drive business results for our clients.
- Lead a team of digital marketing professionals to ensure successful campaign execution and optimization.
- Collaborate with cross-functional teams to integrate paid search and social media efforts with other marketing channels.
- Stay up-to-date with the latest industry trends and best practices in paid search and social media marketing.
- Manage and optimize budgets to ensure maximum ROI for our clients.
- 8+ years of experience in paid search and social media marketing, with a proven track record of success.
- Expertise in Google Ads, Microsoft Ads, Facebook/Instagram, Twitter, Snap, TikTok, and YouTube.
- Strong knowledge of attribution models and ability to analyze campaign performance data.
- Excellent leadership and communication skills, with the ability to motivate and guide a team of digital marketing professionals.
- Bachelor's degree in Marketing, Communications, or related field.
- Competitive salary and benefits package.
- Opportunities for professional growth and development.
- Collaborative and dynamic work environment.
- Recognition and rewards for outstanding performance.
Canvas Worldwide is an equal opportunity employer and welcomes applications from diverse candidates. We are committed to creating an inclusive and respectful work environment that values diversity, equity, and inclusion.
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