Digital Strategy Director

18 hours ago


Reston, Virginia, United States MRM Full time

Job Title: Digital Strategy Director - Social Media

Location: Princeton, NJ

About the Role:

We are seeking a seasoned Digital Strategy Director to lead our social media efforts. As a key member of our team, you will be responsible for developing and executing comprehensive social media strategies that drive business growth and engagement.

Key Responsibilities:

  • Develop and implement social media strategies that align with business objectives
  • Lead a team of social media professionals to create and curate engaging content
  • Collaborate with cross-functional teams to integrate social media into overall marketing efforts
  • Monitor and analyze social media metrics to inform strategy and optimize performance
  • Stay up-to-date with the latest social media trends and best practices
  • Develop and maintain relationships with key stakeholders, including clients and internal teams
  • Provide thought leadership and strategic guidance on social media initiatives
  • Identify and develop new business opportunities through social media channels

Requirements:

  • 8+ years of experience in digital marketing, with a focus on social media
  • 3+ years of leadership experience, with a proven track record of success
  • Minimum 1.5 years of experience in the pharmaceutical industry
  • Proven expertise in social media strategy, content creation, and engagement
  • Strong analytical and problem-solving skills, with the ability to interpret data and make informed decisions
  • Excellent communication and interpersonal skills, with the ability to work effectively with cross-functional teams
  • Bachelor's degree required, MBA a plus

About MRM:

MRM is a modern relationship marketing agency that delivers transformative creative solutions at the intersection of business, culture, and technology. We operate in a borderless, integrated way, to allow for greater collaboration and velocity—all to the service of helping businesses grow meaningful relationships with people.

We are an equal opportunity employer:

MRM is an equal opportunity employer and does not discriminate on the basis of race, color, gender, religion, age, sexual orientation, national or ethnic origin, disability, marital status, veteran status or any other occupationally irrelevant criteria.



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