Digital Campaign Lead
6 days ago
About MicroStrategy Incorporated
We are a leading provider of enterprise analytics and mobility software, empowering organizations to make better decisions and drive business success.
Job Summary
We are seeking an experienced Digital Campaign Lead to join our marketing team. The successful candidate will be responsible for developing and executing multi-channel campaigns that drive brand awareness, generate qualified leads, and drive sales pipeline growth.
Key Responsibilities:
- Develop and execute integrated marketing campaigns across all online and offline channels, including email marketing, webinar marketing, paid search, and social media advertising.
- Work closely with cross-functional teams to ensure campaign alignment with product marketing and sales priorities.
- Analyze campaign data to measure performance and provide insights to optimize future campaigns.
- Collaborate with web team, digital ad agency, and marketing operations to conduct A/B tests on ad creatives, landing pages, and email campaigns.
Requirements
7+ years of experience in digital marketing and campaign management, ideally in a B2B or SaaS environment.
What We Offer
A competitive salary of $120,000 - $180,000 per year, depending on experience.
A dynamic and collaborative work environment with opportunities for professional growth and development.
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