Digital Media Content Strategist

6 days ago


Tysons Corner, Virginia, United States National Automobile Dealers Association Full time
National Automobile Dealers Association

Established in 1917, the National Automobile Dealers Association (NADA) is a leading voice for franchised new-car dealerships and their employees. We're seeking a skilled Digital Communications Specialist to join our team.

About the Role

We offer a competitive salary of $$65,000 per year, with opportunities for growth and professional development. As a key member of our digital strategy team, you'll create impactful content, drive engagement, and help shape the NADA brand across various platforms.

Key Responsibilities
  • Create engaging content for social media, blogs, email campaigns, and more to drive NADA's digital presence.
  • Engage with the online community, produce shareable videos, and collaborate with partners to expand digital reach.
  • Develop and manage a dynamic content calendar in collaboration with cross-functional teams to ensure timely, on-brand content.
  • Optimize content for SEO and social media platforms, staying current with the latest trends and best practices.
  • Assist with video production, editing, and posting to platforms like YouTube, Vimeo, and social channels, while supporting email campaigns and website content management.
Required Skills and Qualifications
  • Minimum 1-2 years of experience in digital communications, content creation, or social media management.
  • Bachelor's degree in Communications, Marketing, Digital Media, or a related field, or equivalent relevant work experience.
  • Strong writing, editing, and proofreading skills with an eye for detail.
  • Experience with analytics tools like Google Analytics and Facebook Insights, and the ability to interpret data to inform content strategies.
  • Familiarity with video production and editing software (e.g., Adobe Premiere, Final Cut Pro).
  • Strong collaboration skills, a hardworking attitude, and a willingness to learn in a fast-paced environment.
About Us

NADA is committed to diversity and inclusion, and we believe that every employee brings unique perspectives and experiences to the table. We're an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to age, color, disability, gender identity or expression, marital status, national or ethnic origin, political affiliation, race, religion, sex, sexual orientation, military status, veteran status, and family medical or genetic information.



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