Global Customer Reference Fulfillment Director
20 hours ago
We are seeking a highly skilled marketing professional to lead our customer reference program. As a Global Customer Reference Fulfillment Manager, you will be responsible for planning, developing, and executing strategies to engage customers and drive sales. Your goal will be to create a seamless experience for customers, ensuring they are empowered to become advocates for our company.
Key Responsibilities- Manage and optimize the customer reference program to supplement sales and marketing efforts globally.
- Build and maintain relationships with referenceable customers to ensure effective use of customers as references.
- Own the references program solution managed through Salesforce and Influitive, including administration of the technology.
- Grow and manage a pool of referenceable customers, developing strategic methods to increase the pool.
- Promote the Customer Reference Program and follow reference fulfillment best practices to increase efficiency and effectiveness.
- Collect and curate customer reference assets to build a collection of approved company logos, quotes, and success story assets.
- Communicate with sales to gain buy-in, understanding, and participation in the Customer References program.
- Measure and monitor the current state of the customer reference program to identify critical gaps and develop a plan to address them.
- 5+ years of relevant customer experience industry, sales, marketing, or customer success expertise.
- Bachelor's degree in business, communications, marketing, regional studies, or equivalent.
- CRM and customer reference platform experience (Salesforce and Influitive are preferred).
- Demonstrated excellent written, verbal, and visual communication skills.
- Strong interpersonal skills and ability to earn trust and respect from sales and customers.
- Proven ability to manage and prioritize workload, projects, and many reference requests at one time.
- High energy, detail-oriented team player.
- Demonstrated ability to take initiative, lead by example, and achieve extraordinary results.
- Demonstrated interest in continuous education to ensure program and skillset is best in class.
Our company, Global Pharma Tek, is a leading provider of innovative solutions in the pharmaceutical industry. We are committed to delivering exceptional customer experiences and driving business growth through our customer reference program.
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