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Director of Marketing and Digital Media

2 months ago

Chicago, Illinois, United States City Colleges of Chicago Full time
About the Role

City Colleges of Chicago is seeking a highly skilled and experienced professional to join our team as a Director of Marketing and Digital Media. As a key member of our marketing team, you will be responsible for developing and implementing marketing strategies that drive engagement and growth for our institution.

Key Responsibilities
  • Develop and implement marketing strategies to advance City Colleges of Chicago's strategic objectives
  • Collaborate with cross-functional teams to conceptualize, create, and refine marketing deliverables
  • Write, edit, and proofread copy for high-impact marketing materials
  • Develop creative content for paid social media campaigns
  • Build relationships with colleges to coordinate organic social media posts and manage online community engagement
  • Analyze the performance of traditional and digital marketing campaigns to optimize current campaigns and improve future campaigns
Requirements
  • Bachelor's degree in marketing, journalism, communications, or related field
  • Five years of marketing, communications, and/or digital marketing experience
  • Experience driving inbound marketing through lead-generation strategies and tactics
  • In-depth knowledge and proficiency in managing paid social media campaigns
  • Excellent writing, collaboration, presentation, project-management, and interpersonal communication skills
  • Ability to think creatively and develop innovative solutions
  • Ability to meet deadlines in a fast-paced environment
  • Ability to work effectively within a culturally diverse environment
What We Offer

City Colleges of Chicago offers a comprehensive benefits package, including excellent health and welfare benefits, long-term savings and investment programs, and a pension plan. We also offer generous vacation, holiday, personal, and sick days, as well as tuition reimbursement.