Senior Product Marketing Manager

3 weeks ago


San Francisco, California, United States Davita Inc. Full time
About Us

At Cloudflare, we are on a mission to help build a better Internet. Today the company runs one of the world's largest networks that powers millions of websites and other Internet properties for customers ranging from individual bloggers to SMBs to Fortune 500 companies. Cloudflare protects and accelerates any Internet application online without adding hardware, installing software, or changing a line of code. Internet properties powered by Cloudflare all have web traffic routed through its intelligent global network, which gets smarter with every request. As a result, they see significant improvement in performance and a decrease in spam and other attacks.

We realize people do not fit into neat boxes. We are looking for curious and empathetic individuals who are committed to developing themselves and learning new skills, and we are ready to help you do that. We cannot complete our mission without building a diverse and inclusive team. We hire the best people based on an evaluation of their potential and support them throughout their time at Cloudflare.

About the Department

You'll be joining the Developer Marketing team sitting in the Product and Solution marketing organization. Developer Marketing works cross functionally with field marketing, demand generation, and emerging technology and incubation to drive go-to-market activities for our developer solutions. The primary focus of this role will be on either Cloudflare's compute or storage and data solutions.

Key Responsibilities

  • Develop product and solution messaging for our compute, media, storage and data solutions targeted to developers and engineering leadership based on market, customer, and competitive research.
  • Align solutions with c-level initiatives and the broader Cloudflare portfolio within enterprise accounts.
  • Support product and feature launches and company-wide innovation weeks.
  • Collaborate with a cross-functional marketing and product team to create and execute campaigns to ensure success of the GTM execution, driving developer sign-ups, product adoption, and pipeline.
  • Continuously gather feedback from customers and empathize with their needs.
  • Represent the company externally, including attendance at sponsored and hosted conferences, analyst briefings, customer meetings and more.
  • Write copy and content derived from messaging frameworks for landing pages, web copy, social media, and blogs to drive adoption and growth.

Desirable Skills, Knowledge And Experience

  • 5+ years professional experience in a product marketing or related role for developer-facing products.
  • Proven track record of developing a product marketing strategy and key metrics to prove what's working and what's not.
  • Strong technical curiosity - you are familiar with modern software development practices used to build and deploy applications.
  • Strong user and stakeholder empathy - you must be not only the voice of the user, but at various times the voice of product management, finance, engineering, support and ops.
  • Project management skills with ability to manage multiple projects and priorities simultaneously.

At Cloudflare, we are committed to building a diverse and inclusive team. We believe that a diverse team is a strong team, and we are looking for individuals who are passionate about developer marketing and have a strong understanding of the developer ecosystem. If you are a self-starter who thrives in a fast-paced innovative environment and has a passion for developer tools, we encourage you to apply for this Product Marketing Manager opportunity at Cloudflare.



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