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Product Manager for Audience Engagement

2 months ago


Mountain View, California, United States Google Full time
Minimum Qualifications:

A Bachelor's degree or equivalent practical experience. A minimum of 5 years in product management or a related technical field. At least 2 years of experience in launching technical products from initial concept to market.

Proficiency in data analysis is essential.


Preferred Qualifications:

6 years of experience in a technology strategy or engineering role.

Familiarity with the online advertising sector.

Exceptional communication skills, with the ability to bridge connections between engineering teams and formulate a cohesive product strategy across various departments.


About the Role:

At Google, our users are our priority. As the landscape evolves, we seek Product Managers who are adaptable and eager to work on solutions that impact millions daily.

In this position, you will collaborate across teams to steer products from ideation to launch, linking the technical and business realms.

You will have the ability to deconstruct complex challenges into actionable steps that facilitate product advancement.

One of the reasons Google consistently delivers groundbreaking, transformative products is due to our collaborative approach in Product Management.

Our team partners closely with innovative engineers, designers, marketers, and others to conceptualize and develop technologies that enhance access to global information.

We oversee products throughout their lifecycle, concentrating on analysis, positioning, packaging, promotion, and customization of our solutions for users.

As users increasingly favor apps, the significance of app advertising continues to rise. The Web To App Connect (W2AC) team is dedicated to integrating apps seamlessly into the user and marketer experience, ensuring alignment with the growth of the app ecosystem.

Google is fundamentally an engineering-driven organization. We recruit individuals with diverse technical expertise who are prepared to tackle some of the most significant challenges in technology and create a positive impact on users worldwide.

From Google Ads to Chrome, Android to YouTube, our engineers are making strides in technology, achieving remarkable milestones.

The salary range for this full-time position is between $142,000 and $211,000, plus bonuses, equity, and benefits. Salary ranges are determined by role, level, and location.

Individual compensation is influenced by work location and other factors, including job-related skills, experience, and relevant education or training.

For more details about specific salary ranges based on your preferred location, please consult with your recruiter.


Responsibilities:
  • Identify and evaluate existing features to define, collect, and target in-app user segments across various inventory sources and campaigns.
  • Commercialize both existing and new features to ensure a thorough understanding of in-app and app-related audiences, facilitating effective market strategies.
  • Collaborate to ensure comprehensive accounting of all audience features within the team.
  • Work with cross-functional teams to ensure a positive transition for customers where applicable.