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Senior Digital Product Strategist

2 months ago

Miami, United States Publicis Sapient Full time

As a Product Manager at Publicis Sapient, you will play a pivotal role in shaping the overall vision, strategy, and roadmap for our clients' digital products. Your expertise will be instrumental in understanding their business needs and delivering value through fast-paced increment cycles.

Your Impact:

  • Collaborate with clients, strategists, experience leads, and architects to frame business goals and identify opportunities for transformative business outcomes and customer experience.
  • Develop product vision and strategy, leveraging market and user research to inform your decisions and keep the customer at the forefront of everything we do.
  • Represent client interests in ideation workshops with cross-functional leaders, identifying new ideas, customer needs, pain points, and solution options.
  • Develop solution hypotheses iteratively, based on user research and industry trend analysis, to drive business growth and customer satisfaction.
  • Establish customer journey mapping to guide product development and validate learning through user testing.
  • Translate product vision into a roadmap containing well-defined, prioritized features that will realize the product vision and value.