Digital Marketing Strategist

4 weeks ago


Miami, Florida, United States Grand Beach Hospitality Group Full time
About the Role:

We are seeking a highly motivated and experienced Digital Marketing Strategist to join our team at Grand Beach Hospitality Group in the Accommodation and Food Services industry.

As the Digital Marketing Strategist, you will be responsible for developing and executing comprehensive marketing strategies to increase brand awareness and drive revenue growth.

You will work closely with the sales team to ensure that all marketing efforts are aligned with business objectives.

Your success in this role will be measured by your ability to increase engagement and conversions across all social media platforms.


Minimum Qualifications:
Bachelor's degree in Marketing, Communications, or a related field
3+ years of experience in social media and digital marketing
Experience with web development tools, website analytics tools, video editing, photo editing, and social media platforms

Preferred Qualifications:
Experience in the Accommodation and Food Services industry
Experience managing a team of marketing professionals
Excellent written and verbal communication skills

Responsibilities:
Develop and execute comprehensive marketing strategies to increase brand awareness and drive revenue growth
Create and manage social media content across all platforms, including Facebook, Instagram, Twitter, and LinkedIn
Collaborate with the sales team to ensure that all marketing efforts are aligned with business objectives
Analyze website and social media analytics to measure the success of marketing campaigns and adjust strategies accordingly
Stay up-to-date with the latest trends and best practices in social media and digital marketing

Skills:


As the Digital Marketing Strategist, you will use your expertise in web development tools, website analytics tools, video editing, photo editing, and social media platforms to create and manage engaging content across all social media platforms.

You will collaborate with the sales team to ensure that all marketing efforts are aligned with business objectives.

Your ability to analyze website and social media analytics will be crucial in measuring the success of marketing campaigns and adjusting strategies accordingly.

Additionally, your excellent written and verbal communication skills will be essential in effectively communicating with team members and stakeholders.



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