Media Planning Strategist

2 days ago


New York, New York, United States Crossmedia Full time
About Crossmedia

Crossmedia is a global media independent agency that's committed to doing media and business the right way. We're guided by the principles of TRUST, REASON, and the pursuit of HAPPINESS. Our team is passionate about creating innovative connections between brands and people, regardless of channel or budget.

Job Description

We're seeking a seasoned Media Planning Strategist to join our team in New York. As a key member of our media practice, you'll be responsible for building and contributing to our media strategy, focusing on clients in the B2B space. You'll bring your expertise in cross-channel media planning and a passion for consumer behavior, digital media, technology, and data to drive business growth.

Key Responsibilities
  • Develop and execute media plans that drive business results for our B2B clients
  • Collaborate with cross-functional teams to create innovative media solutions
  • Stay up-to-date with industry trends and best practices in media planning and strategy
  • Provide strategic leadership and guidance to junior team members
Requirements
  • 15+ years of experience in media planning and strategy
  • Proven track record of delivering business results in the B2B space
  • Strong understanding of cross-channel media planning and data-driven decision making
  • Excellent communication and leadership skills
What We Offer
  • A dynamic and collaborative work environment
  • Opportunities for professional growth and development
  • A competitive salary and benefits package
  • The chance to work with a diverse range of clients and projects
About Crossmedia

Crossmedia is a minority-owned company that's committed to diversity and inclusion. We believe in creating a workplace that's inclusive, equitable, and respectful of all individuals. We're proud to be a top-ranked media agency and a great place to work.



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