Senior Media Strategist, Planning

3 days ago

New York, New York, United States Blue State Full time
About the Role

We are seeking a highly skilled Senior Media Strategist to join our team at Blue State. As a Senior Media Strategist, you will be responsible for developing and executing game-changing media strategies that tie engagement to the bottom line.

Key Responsibilities
  • Develop and implement digital and traditional advertising strategies across clients ranging from leading nonprofits to political and advocacy groups to major brands.
  • Analyze ongoing and historical performance data to identify opportunities for improvement, make strategic recommendations, and generate reporting and insights to drive optimization.
  • Have a strong POV on measurement, attribution, and conversion tracking, and apply that knowledge to strategic recommendations and ongoing campaign management.
  • Participate in (and frequently lead) client-facing interactions to deliver media strategies and provide clients with the context to understand how your tactical media plans will achieve their business objectives.
  • Work collaboratively with other internal or external teams, including media planners, strategists, account directors, designers, and analysts, to produce campaigns, creative ideas, audience and target recommendations, and experimental designs.
What We Offer
  • Unlimited time-off (inclusive of sick, personal, and vacation days)
  • $1,000 annually in professional development funds
  • Competitive health, dental, and vision insurance
  • Inclusive family planning coverage, including fertility, surrogacy, and adoption benefits
  • Flexible and health savings accounts
  • 401K & employer match
  • Generous paid holiday schedule
  • 12-week fully-paid parental leave for all parents-to-be
  • Short-term and long-term disability insurance
  • Pre-tax commuter benefits
  • Remote work flexibility
Requirements
  • 4-6 years experience in cross-channel media planning, including a mix of digital and traditional media
  • Demonstrated experience translating client business goals into cohesive media strategies and specific KPIs, and a record of managing large scale, multi-channel media campaigns that delivered on those goals.
  • Deep understanding of all aspects of media strategy, planning, campaign management, and analysis reporting, and the tools and platforms used
  • Ability to effectively manage multiple clients and projects on time, within budget, and meet performance goals.
  • Exceptional attention to detail, especially with regards to budgeting, pacing and spend tracking, managing vendor relationships and paperwork, and reporting.
  • Ability to adapt to new situations, solve problems on the fly, and communicate with those around you. Teamwork and scrappiness required.
At Blue State

We approach in-office working with a hybrid model. On-site presence is welcome for US staff who are within commuting distance of the NY or DC office. Managers retain discretion to require in-person attendance for folks on their discipline or client teams as necessary, including for those whose roles require them to be in person. To enter our US offices or attend Blue State events, staff and visitors must be fully vaccinated against COVID-19, including with a booster shot when eligible. Exceptions for protected grounds will be reviewed on a case-by-case basis.

The salary range for this position is $83,000-$101,000; compensation will be commensurate with experience.

  • Media Planning Strategist

    4 weeks ago

    New York, New York, United States Publicis Media Full time

    Job SummaryWe are seeking a highly skilled Media Planning Strategist to join our team at Publicis Media. As a key member of our media planning and strategy function, you will play a critical role in developing and executing media plans that drive business growth for our clients.Key ResponsibilitiesMedia Planning and Strategy: Contribute to the development of...

  • Senior Vice President, Media Planning Strategist

    3 weeks ago

    New York, New York, United States Publicis Media Full time

    About Publicis MediaPublicis Media is a leading global agency network that harnesses the power of modern media to deliver client value and drive growth in a platform-powered world.We are a key business solution of Publicis Groupe, with a presence in over 60 countries and a team of over 23,000 employees worldwide.Job DescriptionThe Senior Vice President,...

  • Senior Media Strategist

    3 days ago

    New York, New York, United States IPG Mediabrands Full time

    About the RoleWe are seeking a highly skilled and experienced Senior Media Strategist to join our team at IPG Mediabrands. As a Senior Media Strategist, you will be responsible for developing and executing media strategies that drive business growth and revenue for our clients.Key ResponsibilitiesDevelop and execute media plans that align with client...

  • Media Planning Strategist

    2 days ago

    New York, New York, United States Crossmedia Full time

    About CrossmediaCrossmedia is a global media independent agency that's committed to doing media and business the right way. We're guided by the principles of TRUST, REASON, and the pursuit of HAPPINESS. Our team is passionate about creating innovative connections between brands and people, regardless of channel or budget.Job DescriptionWe're seeking a...

  • Media Planning Strategist

    6 days ago

    New York, New York, United States Crossmedia Full time

    About CrossmediaCrossmedia is a global media independent agency that's committed to doing media and business the right way. We're guided by the principles of TRUST, REASON, and the pursuit of HAPPINESS. Our team is passionate about creating innovative connections between brands and people, regardless of channel or budget.Job DescriptionWe're seeking a...

  • Lead Strategist, Media Planning

    4 weeks ago

    New York, New York, United States Publicis Health Media Full time

    Job Overview The Senior Media Strategy Associate plays a crucial role in assisting the Strategy team with the selection of media channels and programs in alignment with the defined strategic media framework. This position entails ensuring the precision of the media plan Flowchart, Creative Asset Tracker, and Traffic Workbooks. You will be reporting to...

  • Strategic Director of Media Planning

    2 weeks ago

    New York, New York, United States Publicis Health Media Full time

    {"Job Title": "Associate Director, Strategy", "Job Description": "Job OverviewThe Associate Director, Strategy will lead the development of media strategies that drive business growth and customer engagement. This role will be responsible for managing a team of media planners and strategists, and collaborating with cross-functional teams to deliver...

  • Lead Strategist for Media Planning

    4 weeks ago

    New York, New York, United States Publicis Health Media Full time

    Job Overview The Senior Director of Media Planning & Strategy is responsible for the daily operational management of client requirements and will oversee the daily activities of the Strategy team, which has extensive knowledge in HCP (Health Care Professional) engagement. This position reports to either the Director of Strategy or the Vice President of...

  • Digital Media Strategist

    4 weeks ago

    New York, New York, United States Jump 450 Media Full time

    Job OverviewWe are seeking a highly skilled Digital Media Strategist to join our team at Jump 450 Media. As a key member of our team, you will be responsible for developing and executing comprehensive digital media plans that drive business results for our clients.Key ResponsibilitiesMedia Planning and Buying: Develop and execute paid digital media campaigns...

  • Senior Out of Home Media Strategist

    4 days ago

    New York, New York, United States Publicis Groupe Full time

    Job Title: Senior Out of Home Media StrategistJoin Publicis Groupe, a global leader in media and marketing, as a Senior Out of Home Media Strategist. In this role, you will be responsible for developing custom strategies for clients that utilize the various products and solutions across the PMX portfolio.Key Responsibilities:Develop and implement effective...

  • Paid Search Senior Strategist

    24 hours ago

    New York, New York, United States Socium Media Full time

    Job OverviewSocium Media is seeking a highly skilled Paid Search Senior Strategist to join our team. As a Paid Search Senior Strategist, you will be responsible for developing and executing paid search campaigns that drive business growth and revenue for our clients. You will work closely with cross-functional teams to understand client goals and develop...

  • Digital Content Strategist

    6 days ago

    New York, New York, United States Teal Media Full time

    Job Title: Senior Website Content StrategistWe are seeking a highly skilled Senior Website Content Strategist to join our team at Teal Media. As a key member of our Strategy & Data team, you will be responsible for developing and executing content strategies for mid-to-large complex website projects.Key Responsibilities:Drive the content strategy for website...

  • Senior Media Success Strategist

    2 weeks ago

    New York, New York, United States Hootsuite Full time

    {"title": "Senior Media Success Strategist", "content": "Drive Business Outcomes for Media & Sports ClientsWe're seeking a Senior Media Success Strategist to provide thought leadership to Hootsuite's highest value and most complex media and sports clients. As a key member of our Customer Success team, you will leverage your expertise in customer success and...

  • Digital Content Strategist

    2 weeks ago

    New York, New York, United States Teal Media Full time

    Job Title: Senior Website Content StrategistTeal Media is seeking a highly skilled Senior Website Content Strategist to join our team. As a key member of our Strategy & Data team, you will be responsible for developing and executing content strategies for mid-to-large complex website projects.Key Responsibilities:Drive the content strategy for website...

  • Media Strategist

    4 days ago

    New York, New York, United States Invisible North Full time

    About Invisible NorthInvisible North is a female-owned creative marketing agency headquartered in NYC with global reach. Our team of culturally fluent strategists, creatives, designers, and producers pushes the limits of possibility, championing creativity and building thoughtful experiences and content that solve business problems and bring brands to...

  • Media Strategist

    2 weeks ago

    New York, New York, United States Invisible North Full time

    About the RoleWe are seeking a highly skilled Media Strategist to join our team at Invisible North, a female-owned creative marketing agency headquartered in NYC with global reach. As a Media Strategist, you will play a key role in developing and executing custom media strategies to drive impact for our clients and build equity for their brands.Key...

  • Senior Social Media Strategist

    4 weeks ago

    New York, New York, United States Platform at Publicis Full time

    Job OverviewCompany Overview:Platform at Publicis is a premier social media consultancy within Publicis Groupe, specializing in delivering exceptional social media strategies for a diverse range of esteemed clients. As the landscape of social media evolves, we remain at the forefront, providing insightful recommendations and driving impactful...

  • Senior Vice President of Media Planning and Strategy

    2 weeks ago

    New York, New York, United States Publicis Media Full time

    Job Title: Senior Vice President, Media Planning and Strategy Company Overview: Publicis Media is a global agency network that harnesses the power of modern media to deliver client value and drive growth. With a presence in over 60 countries and a team of over 23,000 employees, we offer a unique blend of creativity, data-driven insights, and strategic...

  • Digital Media Strategist

    11 hours ago

    New York, New York, United States Univision Full time

    About the RoleWe are seeking a highly skilled Digital Media Strategist to join our team at Univision. As a key member of our National Advertising Sales & Marketing team, you will be responsible for overseeing the digital media strategy for clients from ideation to delivery.Your Key ResponsibilitiesDevelop and execute digital media campaigns that meet client...

  • Lead Social Media Strategist

    4 weeks ago

    New York, New York, United States Excel Sports Management Full time

    Job OverviewExcel Sports Management stands at the forefront of the sports agency landscape, representing elite talent, prestigious brands, and iconic properties. Our achievements are driven by our dedicated team, our esteemed reputation, and our unwavering commitment to fostering a diverse and inclusive workplace. We prioritize collaboration,...