Product Marketing Manager

4 weeks ago


Atlanta, Georgia, United States Salesforce Inc Full time
Product Marketing Manager - Regulated Industries GTM

We are seeking a highly skilled Product Marketing Manager to join our Regulated Industries team, focused on developing and executing GTM strategies that drive pipeline generation and deal closure.

As a Product Marketing Manager, you will be responsible for translating customer and seller needs into effective marketing and sales enablement initiatives, developing sales training materials, and aligning with global distribution leaders to drive marketing and sales alignment.

Key responsibilities include:

  • Developing and executing GTM strategies that drive pipeline generation and deal closure
  • Translating customer and seller needs into effective marketing and sales enablement initiatives
  • Developing sales training materials, including demos, training, and FAQs
  • Aligning with global distribution leaders to drive marketing and sales alignment
  • Defining and building repeatable demos, sales plays, and competitive programs

Requirements include:

  • 7+ years of experience in Product Marketing, Solution Engineering, Sales, or Go-To-Market
  • Expertise in Salesforce products and/or other SaaS and B2B technology platforms
  • Hands-on experience building a range of marketing assets, including sales plays and enablement materials
  • Ability to use data and analytics to drive decision-making
  • Strong organizational and collaboration skills

At Salesforce, we believe that the business of business is to improve the state of our world. We are committed to creating a workforce that reflects society through inclusive programs and initiatives such as equal pay, employee resource groups, and more.



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