Associate Publicity and Marketing Manager

5 days ago


Naperville, Illinois, United States Sourcebooks Full time
Job Overview

We are seeking a highly skilled and experienced Associate Publicity and Marketing Manager to join our team at Sourcebooks. As a key member of our marketing and publicity team, you will play a pivotal role in launching impactful publicity and marketing campaigns for our nonfiction titles.

Key Responsibilities
  • Drive media coverage for buzzworthy nonfiction books through strategic planning and execution.
  • Develop and execute creative publicity plans to maximize appearances in major media outlets and consumer publications.
  • Leverage social media platforms to engage online communities and create excitement around our titles.
  • Build and maintain strong relationships with major national media, authors, and influencers.
  • Collaborate with cross-functional teams to ensure seamless execution of publicity and marketing campaigns.
  • Stay up-to-date with industry trends and best practices to continuously improve our marketing and publicity efforts.
Requirements
  • 6-8+ years of experience in book publicity and marketing, preferably in the adult nonfiction category.
  • Proven track record of success in driving media coverage and creating impactful publicity campaigns.
  • Excellent communication and interpersonal skills, with the ability to build and maintain strong relationships with media, authors, and influencers.
  • Strong creative perspective, including writing and visual skills.
  • Familiarity with social media trends and online audience landscapes.
About Sourcebooks

Sourcebooks is a fast-growing entrepreneurial company seeking impact players and difference makers. We create books that transcend categories and defy odds, with hundreds of national bestsellers and awards to show for it. We are a company of enthusiastic, book-loving employees who are dedicated to connecting books to readers in new and innovative ways.



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