Regional Sales Manager

2 months ago

Birmingham, Alabama, United States Bettcher Full time
Job Summary

We are seeking a highly motivated and experienced Regional Sales Manager to join our team at Bettcher Industries. As a key member of our sales team, you will be responsible for driving sales growth and expanding our presence in the meat and poultry industries within the assigned territory.

Key Responsibilities
  • Execute territory/region action plans to support the Bettcher Group Strategic Plan, focusing on new account acquisition, transitioning customer base to new product platforms, and supporting VOC interactions for key product development initiatives.
  • Establish and conduct normal and follow-up calls with customer corporate contacts at all levels of decision making, including plant management, to promote Bettcher equipment and attack the competition.
  • Make direct end-user calls, consistently including value-added selling, and effectively use an information system database, CRM, to manage sales opportunities, sales history, territory effectiveness, customer contacts, site decision makers, and sales territory planning.
  • Maintain account management at a high level, ensure optimal account penetration via the application matrix, and seek new business development opportunities.
  • Provide guidance and feedback to sales and service personnel to ensure proper maintenance of Bettcher Equipment without impairment of functional utilization.
  • Identify non-standard applications or deliverables outside the scope of existing equipment capabilities and review with manager prior to proposal generation.
  • Report customer/prospective customer needs for further product development in the area of new or improved applications and submit frequent and regular reports to the Director of Sales.
Requirements
  • Bachelor's degree in Business Administration, Animal/Meat Science, or equivalent.
  • 3-5 years proven regional sales management experience.
  • Proven growth through new customer acquisition and large account management success.
  • Knowledge of food processing a plus.
  • Proficient with Microsoft Suite products (Excel, Word, PowerPoint) and previous use of CRM software (Microsoft Dynamics, SalesForce) a plus.
  • Strong interpersonal skills, able to effectively interact with individuals at all levels of an organization.
  • High level of initiative, attention to detail, and organization.
  • Bi-lingual with a basic ability to communicate in Spanish a plus.
What We Offer

Bettcher Industries is an Equal Opportunity Employer - Minorities / Females / Disabled / Veterans (M/F/D/V). We offer a comprehensive benefits package, 12 paid holidays a year, vacation, 401K matching program, tuition reimbursement, and other perks of working at Bettcher Industries.

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