Product Marketing Strategist

2 days ago


Washington, Michigan, United States Integrated Engineering Full time
Job Overview

We are seeking a skilled Product Marketing Strategist to drive the success of our product portfolio.

About Integrated Engineering

Integrated Engineering is a reputable and dynamic company specializing in the design, development, and distribution of high-quality aftermarket car parts. Our strong commitment to innovation and customer experience enables us to provide exceptional products and services to automotive enthusiasts worldwide.

Responsibilities
  • Product Vision: Define the product strategy, roadmap, and feature set based on customer needs, product development parameters, and company goals.
  • Market Research: Analyze and understand the market to identify opportunities, including competitive analysis, pricing analysis, credible forecasting, market sizing, and customer needs.
  • Product Development: Collaborate with internal teams to create accurate timelines and ensure that products are developed on time, within budget, and to specifications.
  • Product Launch: Lead out in developing plans with internal teams to effectively launch new products to consumers.
  • Product Support: Be an expert on all products and work cross-functionally to identify defects and opportunities for product evolution, while ensuring the product meets legal, safety, and quality standards.
Requirements
  • Bachelor's degree in Business or related field
  • 3+ years relevant work experience, including project management experience
  • Prior management experience a plus
  • Certified Product Manager (CPM) or New Product Development (NPD) Professional Certification a plus
  • Excellent communication and collaboration skills
  • Ability to manage multiple projects and prioritize tasks effectively
  • Detail-oriented with a strong focus on delivering high-quality work
Physical Demands
  • Sit, walk, stand, and work under or around vehicles for eight or more hours

The estimated salary range for this role is $80,000 - $110,000 per year, depending on experience and location.



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