Senior Digital Marketing Console InProduct Campaign Manager

4 days ago


Redmond, Washington, United States IFG - International Financial Group Full time
Job Title: Senior Digital Marketing Console InProduct Campaign Manager

About the Job

This is an exciting opportunity to work with a large gaming organization on worldwide marketing campaigns that reach millions of gamers. As a Senior Digital Marketing Console InProduct Campaign Manager, you will lead and execute marketing campaigns for a gaming subscription service across console, PC, and mobile experiences. Your role will involve working closely with product marketing, design teams, and external partners to drive game sales, subscription signups, upgrades, engagement, and retention.

Key Responsibilities

• Lead and execute digital marketing campaigns for gaming subscriptions across console, PC, and mobile platforms.
• Develop campaign plans and work closely with programming teams to execute campaigns.
• Continuously iterate campaign strategies and creative ideas to improve performance.
• Track and analyze the performance of campaigns.
• Communicate campaign and creative executions with stakeholders across Digital Marketing and partner teams.
• Contribute to the development of Digital Marketing GTM plans and report on campaign performance.

Requirements

• Minimum 5 years of experience in marketing campaign development, preferably in the gaming industry.
• Strong copywriting and messaging skills.
• Project management experience in marketing campaigns.
• Experience with ad trafficking or paid ads.
• Experience managing web campaigns and A/B testing.
• Passion for gaming.

What We Offer

This role provides the opportunity to work at a large gaming organization on worldwide campaigns that reach millions of gamers. You will have the chance to improve the customer experience by running tests and experiments. We offer competitive compensation and a dynamic work environment.

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