Digital Marketing Strategist

4 hours ago

Redmond, Washington, United States Aditi Consulting Full time

Job Summary:

Aditi Consulting is seeking a seasoned Digital Marketing Strategist to drive the growth of our AI web business. This role will work closely with business stakeholders to develop and execute a comprehensive web strategy, leveraging expertise in marketing planning, budgeting, and campaign execution.

Key Responsibilities:

  • Develop and present strategic marketing plans and budgets to drive web channel growth.
  • Lead marketing requirements and campaign initiatives for AI, ensuring alignment with business objectives.
  • Represent the voice of the customer in developing strategies to impact the digital funnel, from acquisition to sales and lead motions.
  • Collaborate with product marketing and engineering teams to obtain, clarify, and verify requirements for new features and capabilities.
  • Drive reporting and analysis, tracking key metrics weekly and monthly, and ensuring customer and business data inform all plans and decisions.

Qualifications:

  • 8+ years' experience in a related marketing role, with mastery of business-driven web strategy for multiple audiences.
  • Demonstrated ability to think strategically, execute effectively, and manage multiple projects under tight deadlines and across multiple time zones and platforms.
  • Proven effectiveness in working within a large company to gain commitment and support for projects and initiatives.
  • Comfortable managing multiple projects simultaneously, forging partnerships, and driving results at all levels.
  • Project management experience in a highly independent, collaborative environment.
  • Experience working with reporting and evaluation of digital and social media campaigns.

Compensation and Benefits:

The pay rate range above is the base hourly pay range that Aditi Consulting reasonably expects to pay someone for this position. Medical, dental, vision, PTO benefits, and ancillaries may be available for eligible Aditi Consulting employees and vary based on the plan options selected by the employee.

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