Digital Data Insights Specialist

5 hours ago


Louisville, Kentucky, United States Insight Global Full time
Job Description

A client is seeking a skilled Digital Data Analyst to work remotely on a contract-to-hire opportunity. This role will involve collaborating with the Digital organization to generate business insights and create reports that inform strategic decisions. The ideal candidate will have experience working with Google Analytics 4 and Amplitude, as well as setting up tracking and tagging across web and mobile platforms using Google Tag Manager. Strong communication and partnership skills are essential for success in this role.

Key Responsibilities
  • Generate business insights and create reports to inform strategic decisions
  • Collaborate with the Digital organization to develop and implement data-driven solutions
  • Work with Google Analytics 4 and Amplitude to analyze customer behavior and trends
  • Set up tracking and tagging across web and mobile platforms using Google Tag Manager
  • Develop and maintain relationships with stakeholders, developers, and QAs
Requirements
  • 2-3 years of experience in a data analyst role
  • Experience working with Google Analytics 4 and Amplitude
  • Ability to build out reports and generate business insights
  • Previous experience setting up tracking and tagging across websites and applications
  • Experience working with SCO (Social Channel Optimization) in marketing
About Insight Global

We are a company committed to creating diverse and inclusive environments where people can bring their full, authentic selves to work every day. We are an equal opportunity/affirmative action employer that believes everyone matters. Qualified candidates will receive consideration for employment without regard to race, color, ethnicity, religion, sex (including pregnancy), sexual orientation, gender identity and expression, marital status, national origin, ancestry, genetic factors, age, disability, protected veteran status, military or uniformed service member status, or any other status or characteristic protected by applicable laws, regulations, and ordinances.



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