Marketing Brand Strategist
1 week ago
Brand Development Manager - Marketing
Department: Marketing
Job Status: Full Time
FLSA Status: Exempt
Reports To: Director of Marketing
Job Type: Non-Union
Work Schedule: Monday – Friday, evenings and weekends as needed
POSITION SUMMARY
The Brand Development Manager plays a pivotal role within the Marketing department, tasked with spearheading strategic efforts to enhance growth and profitability. This position encompasses the formulation and implementation of marketing strategies, scrutinizing market analytics, and partnering with both internal and external stakeholders to fulfill business goals.
ESSENTIAL FUNCTIONS
- Oversee annual brand strategies to foster growth and profitability
- Evaluate data to uncover business insights and potential opportunities
- Direct new product development and market introduction initiatives
- Create and implement marketing communication strategies
- Build and sustain relationships with internal and external stakeholders
- Advocate for brand initiatives with clients and internal teams
- Support sales teams with presentations and analytical data
Core Competencies
- Robust analytical capabilities to reveal insights
- Exceptional communication and project management skills
- Strong leadership and teamwork abilities
- Innovative and proactive approach to business challenges
- Commitment to business growth and excellence
Preferred Qualifications
- Bachelor's degree in marketing or a related discipline; MBA preferred
- 4+ years of experience in brand management, ideally in consumer packaged goods
- Experience in project management and data analysis
- Proficiency in Microsoft Office Suite
- Valid driver's license
Reasonable Accommodations Statement
Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions of the role.
Physical Demands
The employee may be required to stand, walk, and engage in moderate physical activities.
This job description outlines the responsibilities and requirements for the Brand Development Manager position. It is subject to modification at the Company's discretion to align with business needs.
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