Digital Content Strategist

6 days ago


Boston, Massachusetts, United States Boston Consulting Group Full time
About the Role

We are seeking a highly skilled Digital Content Strategist to join our Marketing team at Boston Consulting Group. As a key member of our global team, you will play a critical role in developing and implementing strategic content initiatives that drive business outcomes.

Key Responsibilities
  • Develop and curate high-quality content across digital channels to engage our target audience and drive business results.
  • Collaborate with cross-functional teams to distill complex information into compelling and concise content.
  • Work closely with stakeholders to understand business objectives and develop content strategies that align with those goals.
  • Stay up-to-date with industry trends and best practices in content marketing and apply that knowledge to drive innovation and improvement in our content initiatives.
  • Measure and analyze the effectiveness of content initiatives and provide data-driven insights to inform future content strategies.
Requirements
  • Bachelor's degree in Marketing, Communications, or a related field.
  • 2-4+ years of experience in content marketing, digital marketing, or a related field.
  • Proven track record of developing and executing successful content strategies that drive business results.
  • Strong understanding of content marketing principles, including content creation, distribution, and measurement.
  • Excellent writing, editing, and communication skills.
  • Ability to work collaboratively with cross-functional teams and stakeholders.
  • Strong analytical and problem-solving skills.
About Boston Consulting Group

Boston Consulting Group (BCG) is a global management consulting firm that helps organizations solve complex business problems and drive growth. We have a long history of innovation and have been at the forefront of many industry trends. Our Marketing team is a key part of our business, and we are seeking a talented Digital Content Strategist to join our team.



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