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Senior Director/Director of Product Marketing
2 months ago
Job Summary:
The Senior Director/Director of Product Marketing will play a pivotal role in defining the strategy and supporting the execution of the marketing go-to-market for Salesforce, Inc. This leader will be responsible for driving messaging, content strategy, and programs to reach developers and CIO/CTOs positioning Heroku as their partner for accelerating cloud native application development and delivery.
Key Responsibilities:
- As Senior Director, you will be part of Salesforce, Inc.'s marketing leadership team and instrumental in shaping our GTM and presence in the industry.
- You will lead a team of product marketers in the definition and effective execution of the marketing strategy and foster an environment of creativity and experimentation to grow this business.
- You will have demonstrable experience in all areas of product marketing — product and solution positioning & messaging, GTM strategy and planning, content creation and delivery, enablement, customer & competitive intelligence.
- You will work closely with key stakeholders in product management, sales, partner, and professional services to develop a journey that attracts, delights, and inspires our customers to build value for their customers and their business.
Qualifications:
- 10+ years of experience in product marketing, sales, or go-to-market background.
- Experience marketing to developer and IT Executive audiences and knowledge of cloud native, open source, Kubernetes, and developer tool ecosystems.
- Demonstrable expertise in all areas of product marketing — product and solution positioning & messaging, GTM strategy and planning, content creation and delivery, enablement, customer & competitive intelligence, etc.
- The ideal candidate will have a passion for building, driving alignment, influencing, and managing a team with experience in recruiting, leading and inspiring a team of product marketers.
- You will have experience in defining strategy and coaching teams through execution.
- Excellent communication skills and the ability to present to executive leaders, cross-functional partners, customers, and partners.
- Expertise in creating strong working relationships with cross-functional teams and align with global stakeholders.
- Experience in building scalable programs and demonstrate the ability to drive cross-functional alignment.
- Ability to use data and analytics to drive decision-making as well as a consistent track record of setting and delivering against measurable marketing metrics.
- You foster an environment of continuous experimentation and improvement. A winning attitude that inspires optimism, fun, and the desire to always be learning.
