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Marketing Coordinator for Influencer Relations

1 month ago

Gaithersburg, Maryland, United States UPNET Full time

About the Role

We are seeking a highly motivated and organized Entry Level Influencer Marketing Coordinator to support our executive team in promoting our products/services, managing events, and growing our customer and prospect database.

Key Responsibilities

  • Develop and implement product marketing strategies to promote our products/services effectively.
  • Create marketing collateral, including brochures, presentations, and sales support materials.
  • Prepare agendas, take detailed meeting minutes, and ensure that executives are well-prepared for upcoming meetings.
  • Draft, edit, and review correspondence, reports, and presentations. Organize and maintain files and documents for easy access and retrieval.
  • Conduct market research and analyze customer insights to refine product messaging and positioning.
  • Support product launches and promotional activities to drive awareness and sales.
  • Plan, organize, and execute company events such as conferences, seminars, webinars, and customer events.
  • Provide comprehensive administrative support to the CEO and other senior executives, including managing calendars, scheduling meetings, and coordinating meetings/events.
  • Manage event budgets, timelines, and promotional strategies to ensure successful outcomes.
  • Manage and expand the company's contact database through effective data acquisition and segmentation strategies.
  • Utilize CRM and marketing automation tools to nurture leads and enhance customer engagement.
  • Act as a liaison between the tech office and various stakeholders, including clients, vendors, and business partners.

Requirements

  • Bachelor's degree in Marketing, Communications, Business Administration, or related field
  • 1+ years of experience in marketing, with a focus on product marketing, events coordination, and database management
  • Proficiency in CRM software (e.g., Salesforce, HubSpot) and marketing automation tools
  • Strong organizational skills with attention to detail and the ability to manage multiple projects simultaneously
  • Excellent written and verbal communication skills
  • Ability to work independently and collaborate effectively in a team environment

What We Offer

$40,000-$50,000

Benefits Summary

  • Health, Dental, and Vision insurance
  • Health Savings Account
  • Flexible Spending Account
  • 401(k) Plan
  • Paid Time Off
  • Complimentary Benefits and Discount Programs

This role is ideal for a highly motivated recent university graduate who thrives in a dynamic and fast-paced environment, enjoys being a key support figure to senior executives, and has the experience and skill set necessary to manage the unique demands of a multi-faceted office.