Product Marketing Director

2 weeks ago


San Jose, California, United States PayPal Full time
Job Description

At PayPal, we're revolutionizing commerce globally to make moving money, selling, and shopping simple, personalized, and secure. We're seeking a passionate Product Marketing Director to lead the consumer marketing strategy for our P2P (peer-to-peer) payments portfolio.

Key Responsibilities:

  • Develop marketing strategies that drive portfolio growth and deliver against our consumer segment KPIs through the full funnel.
  • Define and monitor the critical metrics for measuring success of p2p marketing activities and own end-to-end reporting of marketing performance across channels and markets.
  • Collaborate with Product/Design/Eng/Market Research to influence product roadmaps with the goal of increasing product adoption, differentiation, and customer growth.
  • Define audience, global positioning, messaging, and go-to-market strategies that enable marketing, comms, and partner teams to grow awareness, consideration, and usage.

Requirements:

  • 10-15 years experience in product marketing and go-to-market strategy.
  • Strong executive presence and ability to distill complex information into understandable, actionable, persuasive messages and strategies.
  • Passion for customer-centric strategy and ability to lead a matrixed team from idea inception through to a successful finish.

About PayPal:

We're committed to building an equitable and inclusive global economy. We offer benefits to help you thrive in every stage of life, including a flexible work environment, employee shares options, health and life insurance, and more. Learn more about our culture and community.



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