Search Engine Marketing Analyst

2 weeks ago


Houston, Texas, United States Max Cash Full time
Job Overview

Company: Max Cash

About Us:

Max Cash is a prominent player in the consumer lending lead generation sector, with over 14 years of experience. As we diversify our offerings into car insurance, financing, and credit repair, we are seeking a skilled SEO Specialist to support our growth initiatives.

Position Summary:

We are in search of an SEO Specialist who is dedicated to enhancing our organic search performance and elevating our website's ranking on search engine results pages (SERPs). This role involves improving our online visibility, boosting organic search rankings, and driving increased organic traffic. Familiarity with front-end web development is advantageous.

Key Responsibilities:

  1. Keyword Research: Conduct comprehensive keyword analysis to discover relevant terms and phrases. Assess search intent to ensure content aligns with user needs.
  2. On-Page Optimization: Refine website content for targeted keywords, including optimizing title tags, meta descriptions, and headers. Ensure that website pages are user-friendly and well-structured.
  3. Technical SEO: Work alongside the web development team to resolve technical SEO challenges, including site speed, mobile optimization, and indexing issues.
  4. Content Strategy: Formulate and implement content strategies that resonate with our target audience while meeting SEO objectives. Produce engaging, high-quality, and SEO-optimized content.
  5. Link Building: Employ ethical link-building techniques to enhance the website's authority and trustworthiness. Monitor and manage backlink profiles effectively.
  6. SEO Audits: Perform regular SEO assessments to pinpoint areas for enhancement. Track and report on key SEO performance indicators.
  7. Competitive Analysis: Stay informed about industry trends and competitors' SEO tactics. Adapt SEO strategies in response to market changes.
  8. Reporting: Generate and present regular reports on SEO performance metrics to management. Provide data-driven recommendations for SEO enhancements.

Qualifications:

Proven experience as an SEO Specialist or in a similar capacity, focusing on organic search. Comprehensive understanding of search engine algorithms and ranking factors. Proficiency in SEO tools and analytics platforms (e.g., Google Analytics, Google Search Console, Moz, SEMrush). Strong grasp of on-page and off-page SEO best practices. Excellent written and verbal communication skills. Ability to collaborate effectively with cross-functional teams. Analytical mindset with attention to detail. A bachelor's degree in marketing, digital marketing, or a related field is a plus.

If you are enthusiastic about optimizing websites for organic search and keeping abreast of the latest SEO developments, we invite you to consider this SEO Specialist position focused on organic search. Join our team and contribute to enhancing our online presence through effective SEO strategies.



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