Media Relations Coordinator

2 weeks ago

West Hollywood, United States 33 USA Inc. Full time
Job Overview

Position Summary

The Media Relations Coordinator plays a crucial role in the orchestration and implementation of publicity initiatives for entertainment projects. This position involves aiding in the creation of media outreach lists, obtaining media exposure, and executing strategic media plans. The individual will work collaboratively with team members to enhance the overall public relations efforts for various productions.

Key Responsibilities

Media Research & Engagement:

  • Assist in compiling comprehensive national and regional media lists tailored for entertainment projects.
  • Engage with media outlets to secure coverage for productions.
  • Develop and nurture relationships with media professionals.
  • Ensure that proposals align with client objectives and expectations.

Strategic Planning & Campaign Execution:

  • Collaborate with internal and external stakeholders to devise effective, results-oriented publicity strategies for entertainment projects.
  • Plan and execute publicity campaigns, involving all relevant parties to ensure successful outcomes that meet client objectives.

Submission Planning & Execution:

  • Formulate and implement submission plans for publicity campaigns.
  • Utilize social media tactics on behalf of clients.
  • Identify and engage media influencers to promote client interests.
  • Ensure efficient and effective execution of submission plans.

Content Creation:

  • Craft compelling press materials, pitch letters, and promotional content.
  • Responsible for drafting press releases and pitches.

Performance Analysis:

  • Monitor the effectiveness of publicity campaigns and provide regular updates to the Publicity Lead.
  • Assist in evaluating media coverage and audience engagement.

Additional Responsibilities:

  • Foster and maintain positive relationships with various media outlets, including print, broadcast, online, and trade press.
  • Collaborate effectively with team members to align with the company's mission and vision.
  • Exhibit professionalism in interactions with clients, colleagues, and stakeholders.
  • Commit to ongoing personal and professional development, staying informed about industry trends.
  • Promote a culture of joy and excitement as part of the company's core values.
  • Demonstrate a proactive approach to connecting diverse cultures and platforms.

Qualifications:

Required:

  • Bachelor's Degree in Public Relations, Communications, Marketing, or a related field.
  • Prior experience in public relations, publicity, or a similar domain.
  • Exceptional written and verbal communication skills.
  • Familiarity with media outlets and industry influencers.
  • Detail-oriented with strong organizational and multitasking abilities.

Preferred:

  • Experience within the entertainment sector.
  • Proficiency in Japanese is a plus.

Desired Skills:

  • Strong interpersonal and relationship-building capabilities.
  • Ability to work collaboratively in a team-oriented environment.
  • Analytical thinking and problem-solving aptitude.
  • Passion for entertainment and popular culture.

Benefits:

  • Comprehensive health care plan (Medical, Dental & Vision).
  • Paid time off (Vacation, Sick & Public Holidays).
  • Family leave (Maternity, Paternity).
  • Flexible work-from-home options.

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