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Media Relations Coordinator
2 months ago
Position Summary
The Media Relations Coordinator plays a vital role in the development and execution of publicity initiatives for entertainment projects. This position involves supporting the creation of media outreach strategies, securing press coverage, and implementing effective communication plans. The role requires collaboration with team members to enhance the overall public relations efforts for various productions.
Key Responsibilities
Media Research & Engagement:
- Assist in compiling comprehensive media lists for entertainment projects.
- Engage with media outlets to secure coverage for productions.
- Foster and maintain relationships with media professionals.
- Ensure that proposals align with client objectives and expectations.
Strategic Planning & Campaign Execution:
- Work collaboratively to develop impactful publicity strategies for entertainment projects.
- Plan and implement publicity campaigns, ensuring involvement from all relevant stakeholders to achieve success.
Submission Planning & Execution:
- Create and execute submission plans for publicity initiatives.
- Utilize social media tactics to enhance client visibility.
- Identify and engage media influencers to support client objectives.
- Ensure submission plans are carried out effectively and efficiently.
Content Creation:
- Draft compelling press materials, pitch letters, and promotional content.
- Responsible for writing press releases and pitches that capture attention.
Performance Analysis:
- Monitor the effectiveness of publicity campaigns and provide regular updates to the Publicity Lead.
- Assist in evaluating media coverage and audience engagement.
Additional Responsibilities:
- Build and nurture positive relationships with various media outlets.
- Collaborate with team members to align with the company's mission and vision.
- Maintain professionalism in all interactions with clients and stakeholders.
- Commit to continuous personal and professional development, staying informed on industry trends.
- Promote a culture of joy and excitement as part of the company's core values.
- Adopt a proactive approach to fostering connections across diverse cultures and platforms.
Qualifications:
Required:
- Bachelor's Degree in Public Relations, Communications, Marketing, or a related field.
- Experience in public relations, publicity, or a similar area.
- Excellent written and verbal communication skills.
- Familiarity with media outlets and industry influencers.
- Detail-oriented with strong organizational and multitasking abilities.
Preferred:
- Experience within the entertainment sector.
- Proficiency in Japanese is a plus.
Desired Skills:
- Strong interpersonal and relationship-building capabilities.
- Ability to work effectively in a collaborative team environment.
- Analytical thinking and problem-solving aptitude.
- Passion for entertainment and popular culture.
Benefits:
33 USA Inc. offers a comprehensive benefits package that includes:
- Health Care Plan (Medical, Dental & Vision)
- Paid Time Off (Vacation, Sick & Public Holidays)
- Family Leave (Maternity, Paternity)
- Work From Home options