National Ad Sales Director

2 months ago

Atlanta, Georgia, United States Sinclair Inc. Full time

About the Role:

We are seeking an experienced Director, National Ad Sales & Partnerships to join our team at Sinclair Broadcast Group, Inc. This role will lead the efforts in driving demand for our properties through strategic relationships with ad sales partners and directly with clients and agencies.

The Position:

This role will be responsible for leading day-to-day account management with ad sales partners, agencies, and clients for national advertising opportunities. The successful candidate will drive incremental revenue growth while managing national advertising campaigns.

The Game Plan:

  • Lead day-to-day account management with ad sales partners, agencies, and clients for national advertising opportunities.
  • Drive incremental revenue growth with ad sales partners, ensuring revenue target achievement.
  • Work closely with ad sales marketing and planning to ensure campaigns are properly executed and delivered.
  • Be the primary point of contact for agency and client direct relationships.
  • Assist in creating opportunities based on marketplace knowledge and product expertise.

Requirements:

  • Bachelor's Degree
  • 8-10+ years of experience in sports, sports media, and partnership development and management
  • Prior success in driving new business/incremental revenue strategies with a focus on linear and streaming advertising sales
  • Existing network of contacts in the sports and sports media landscape
  • Strong understanding of linear, digital, and multi-platform ad sales approach
  • Strong interpersonal skills, including the ability to develop and maintain working relationships internally and externally
  • Knowledge of Microsoft Office applications and willingness to learn other proprietary software
  • Strong verbal and written communication skills
  • High attention to detail
  • Ability to multitask and work effectively in a high-pressure environment
  • Good organizational skills and the ability to work as a member of a team and individually
  • Flexibility to travel as needed and work evenings or weekends for client meetings, industry events, or other business-related activities

About Us:

Sinclair Broadcast Group, Inc. is proud to be an Equal Opportunity Employer. We are a leading provider of local sports, with 17 owned-and-operated Regional Sports Networks (RSNs) serving as the TV home to more than half of all MLB, NHL, and NBA teams based in the United States.

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