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Consumer Insights Strategist

2 months ago

Richmond, Virginia, United States Silgan Dispensing Systems Full time
Job Description

Silgan Dispensing Systems is seeking a highly skilled Consumer Insights Strategist to join our team. As a key member of our organization, you will play a critical role in driving business growth and innovation through data-driven insights.

Key Responsibilities:
  • Market Analysis: Conduct in-depth market research and analysis to identify trends, opportunities, and challenges in the Home, Beauty, and Personal Care sectors.
  • Consumer Insights: Develop and implement strategies to gather and analyze consumer data, identifying key behaviors, attitudes, and pain points.
  • Business Intelligence: Provide actionable insights and recommendations to inform business decisions, driving revenue growth and market share.
  • Stakeholder Management: Collaborate with cross-functional teams, including Marketing, Innovation, and Sales, to ensure seamless integration of market research and insights.
  • Research and Development: Stay up-to-date with the latest market research tools and methodologies, identifying opportunities to improve our research capabilities and stay ahead of the competition.
Requirements:
  • Experience: 5+ years of hands-on market analysis, consumer research, and business intelligence experience.
  • Skills: Strong analytical and problem-solving skills, with the ability to draw insights from diverse data sources.
  • Tools and Technologies: Proficiency in Microsoft Office, particularly Excel, and experience with statistical software and data visualization tools.
  • Education: Bachelor's degree in Marketing, Business, or a related field.
What We Offer:
  • Competitive Salary: A competitive salary and benefits package.
  • Opportunities for Growth: Opportunities for professional growth and development within a dynamic and innovative organization.
  • Collaborative Environment: A collaborative and inclusive work environment that values diversity and creativity.