Product Marketing Manager

15 hours ago


Salt Lake, Utah, United States Avolve Software Group Full time
About the Role

We are seeking an experienced Product Marketing Manager to join our team at Avolve Software Group. As a key member of our marketing team, you will be responsible for developing and executing product marketing strategies to drive business growth and customer engagement.

Key Responsibilities
  • Develop and execute product marketing plans to drive customer acquisition and retention
  • Collaborate with cross-functional teams to ensure alignment and effective communication of product messaging
  • Research and analyze market trends and customer needs to inform product marketing strategies
  • Develop and maintain product content, including product descriptions, datasheets, and case studies
  • Manage and optimize product marketing campaigns to achieve business objectives
  • Monitor and report on product marketing metrics to inform future strategies
Requirements
  • 8+ years of experience in product marketing, preferably in a B2B SaaS company
  • Proven track record of developing and executing successful product marketing strategies
  • Strong analytical and problem-solving skills, with ability to analyze complex data and develop insights
  • Excellent communication and collaboration skills, with ability to work effectively with cross-functional teams
  • Experience with marketing automation and project planning software, such as Hubspot
What We Offer
  • Competitive salary and benefits package
  • Opportunity to work with a leading government technology company
  • Collaborative and dynamic work environment
  • Professional development opportunities


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