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Product Marketing Specialist

1 month ago

Salt Lake, Utah, United States Insight Global Full time
Product Marketing Manager Opportunity

Insight Global is seeking a skilled Product Marketing Manager to support our digital marketing solutions group in the SLC area. This is a professional marketing role focused on driving business and brand strategies forward.

Key Responsibilities:

  • Develop and execute comprehensive marketing campaigns to build brand awareness and drive website traffic.
  • Collaborate with cross-functional teams to optimize and execute our go-to-market strategy.
  • Conduct market research to understand target audiences, competitor landscapes, and industry trends.
  • Lead the vision, strategy, and roadmap for our digital marketing services and software offerings.
  • Optimize and execute our content marketing plan to generate inbound leads.
  • Develop online marketing strategies for premium customers.

Requirements:

  • Minimum 5 years of experience in digital content strategy, email marketing, SEO, and HubSpot administration.
  • Bachelor's degree in marketing, communications, or a related field.
  • Excellent time management skills and in-depth knowledge of SEO principles and marketing automation tools.
  • Excellent written and verbal communication skills.

Compensation:

This position offers a competitive hourly rate of $45-$55/hour, based on experience, education, and certifications.

Duration:

This is a six-month contract with potential for permanent conversion.