Director of Product Management

2 days ago


Dedham, Massachusetts, United States AliMed Full time
About Us

We are a 50-year-old industry leader in medical supply distribution, undergoing a bold transformation. Our mission is to pivot from a traditional, SKU-heavy model to a streamlined, customer-centric approach. We are committed to redefining our go-to-market strategy, with a focus on innovation, agility, and customer satisfaction.

Job Summary

We are seeking a Director, Marketing Product Management, to lead our product management function. This role will be pivotal in driving our product strategy, enhancing our market positioning, and ensuring the success of our demand generation initiatives.

Key Responsibilities
  • Develop and implement a comprehensive strategy for the product management function, ensuring it is closely aligned with our business goals.
  • Take ownership of developing clear and compelling product definitions, positioning, and pricing strategies that differentiate our offerings in the marketplace.
  • Actively manage the product lifecycle, including item setup, product end-of-life decisions, sunsetting old products, and transitioning customers to new offerings.
  • Establish and lead customer research and insights activities, leveraging market, industry, and product research to steer our product and marketing-led growth strategy.
  • Lead the development and execution of go-to-market strategies for both existing and new products.
  • Establish and monitor KPIs and metrics to measure the success of product management, research, and marketing initiatives.
  • Directly oversee and manage the budget for product management activities, including resource allocation, forecasting, and financial planning.
Requirements
  • 10+ years of experience in product management and marketing, with at least 3 years in a senior management role.
  • Proven experience in B2B environments, ideally within healthcare, medical supplies, or a related industry.
  • Demonstrated experience in the B2B customer space, with a deep understanding of B2B buyer behaviors, sales cycles, and customer needs.
  • Proven experience in establishing and leading customer, market, and industry research, competitive analysis, product research, and macro-economic analysis.
  • Strong strategic thinking and problem-solving skills, with the ability to drive cross-functional alignment and influence senior leadership.
  • Deep understanding of customer-centric marketing practices, with a proven record of accomplishment of leveraging customer insights to drive product success.
About AliMed

AliMed is an affirmative action/equal opportunity employer. All applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity or expression, military service, national origin, age, disability, veteran status, or any other basis protected by applicable state and federal law.



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