Social Media Coordinator

2 days ago

Hudson, Ohio, United States LeafHome Full time
Job Opportunity

We are seeking a highly motivated and creative individual to join our team as a Social Media Coordinator. As a key member of our digital marketing team, you will be responsible for executing our social media strategy and engaging with our online community.

Your primary focus will be on maintaining high levels of engagement among our existing fan-base while actively seeking to reach new audiences to enhance our digital presence. You will collaborate with our communications team to engage and moderate brand conversations through our primary social channels, while supporting digital marketing strategies to drive business objectives, brand awareness, and customer engagement.

Key Responsibilities:

  • Implement social media campaigns to align with our overarching digital marketing strategies.
  • Support our social media team to drive customer engagement, boost brand awareness, and support sales initiatives.
  • Manage the conversation and growth of our digital communities.
  • Collaborate with team members to produce, moderate, and respond to online conversations.
  • Assist with analytical reporting to deliver in-depth metrics to grow and shape best practices for our social channels, including competitive analysis.
  • Interact with customers, prospects, and brand followers to manage online conversations and resolve conflicts.
  • Contribute ideas and content for blog posts, content syndication, and in-market partnerships.

Requirements:

  • Hands-on experience with social media management, including Facebook, Twitter, LinkedIn, Instagram, Pinterest, and YouTube.
  • Proven work experience as a community manager.
  • Ability to identify a target market and speak to the consumer through social platforms.
  • Utilization of emerging digital and social trends, with a willingness to test new ideas and tactics.
  • Experience launching community initiatives that drive brand engagement.
  • Ability to identify and track relevant social media and community metrics.
  • Attention to detail and ability to multitask.
  • Ability to work both with a team and/or individually to achieve goals, meet deadlines, etc.
  • Ability to handle multiple tasks in a fast-paced environment, under tight deadlines.

Preferred Qualifications:

  • Minimum of 1 year's experience managing a social media department in an agency or corporate environment.
  • Passion for and solid knowledge of social media.
  • Knowledge of social media tools, including scheduling, posting, reporting, and analysis.
  • Ability to be flexible with work hours.
  • Excellent written and verbal communication, strong editing skills, content development, and presentation.
  • Highly creative and process-driven.
  • Experience doing in-depth competitor analysis.

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