Franchise Marketing Director

1 week ago


Remote, Oregon, United States Valvoline Instant Oil Change Full time

Valvoline Instant Oil Change: Franchise Marketing Manager Role

We are seeking a highly skilled Franchise Marketing Manager to play a key role in connecting internal marketing resources with our franchise community. In this position, you will collaborate with various teams to implement new marketing programs, evaluate franchise performance, and enhance relationships with franchisees.

Key Responsibilities:

  • Lead cross-functional teams to introduce new marketing initiatives to franchisees, driving business growth and expansion.
  • Analyze franchise program performance, identifying areas for improvement and opportunities for optimization.
  • Cultivate strong relationships with franchisees to enhance business outcomes, foster loyalty, and promote brand advocacy.
  • Facilitate effective communication between the franchise community and marketing leadership, ensuring seamless collaboration and alignment.
  • Develop and implement program enrollment structures for franchisees, streamlining processes and improving efficiency.
  • Act as a key feedback mechanism between internal teams and franchisees, providing valuable insights and recommendations for improvement.

Requirements:

  • Bachelor's degree in Marketing, Business Administration, or a related field.
  • At least five years of relevant work experience in marketing, business development, or a related field.
  • Proficiency in Microsoft Office and other marketing tools.
  • Authorized to work in the U.S.

Benefits:

  • Comprehensive health, dental, and vision insurance.
  • A 401(k) plan with company match.
  • Paid time off and employee assistance programs.
  • Tuition reimbursement and professional development opportunities.


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