Marketing Technology Solutions Engineer

2 weeks ago


Atlanta, Georgia, United States Alliance of Professionals & Consultants, Inc. Full time
Job Title: Marketing Systems Engineer
Type: Direct Hire
Work Location: Hybrid opportunity.

Job Overview:

This position is tailored for a technical engineer with a strategic approach, dedicated to leveraging the capabilities of an omnichannel marketing framework through a comprehensive marketing technology ecosystem.

Key Responsibilities:

Marketing Architecture and Integration:
  • Design and implement a holistic marketing technology framework, integrating essential systems such as customer data platforms, marketing automation tools, CRM systems, analytics solutions, and personalization technologies to create a cohesive stack.
  • Collaborate closely with IT, Data Science, Marketing, and other departments to ensure smooth integration and data flow across the marketing technology landscape.
Technical Leadership:
  • Lead the technical development and ongoing enhancement of our suite of marketing technologies, ensuring the organization remains at the forefront of customer engagement.
  • Stay abreast of emerging marketing technology trends, including innovations that can enhance customer interaction and drive brand expansion.
Data Strategy and Governance:
  • Develop and implement a comprehensive data strategy that encompasses all marketing technologies, ensuring data integrity, privacy, and compliance.
  • Guide cross-functional teams in establishing robust data collection methods, integration processes, and analytical techniques that align with business objectives and marketing strategies.
Collaboration and Roadmap Execution:
  • Work with marketing stakeholders to translate business requirements into technical specifications and data models across the marketing technology ecosystem.
  • Oversee the execution of a comprehensive marketing technology roadmap, delivering an integrated suite of features and enhancements that support our strategic marketing objectives.
Required Skills & Experience:
  • A minimum of 7 years of experience in data engineering or a related technical field, with at least 3 years focused on Marketing Technologies.
  • Proven expertise in designing and implementing complex data systems, with a strong preference for experience in marketing technology platforms.
  • Demonstrated success in leading data integration projects, with the ability to manage the full lifecycle of a Marketing Technology Platform implementation from concept to deployment.
Preferred Qualifications:
  • Strong programming and system integration skills, with proficiency in SQL and experience with APIs and data pipeline development.
  • Exceptional problem-solving skills and meticulous attention to detail.
  • Excellent communication and collaboration abilities, capable of working effectively across multiple teams and aligning stakeholders around shared objectives.
Compensation:
A reasonable estimate of the pay range for this role is $150,000 - $155,000 per year plus bonus. The disclosed pay range estimate has not been adjusted for the applicable geographic differential associated with the location at which the position may be filled. Compensation decisions are based on the facts and circumstances of each case, such as skills and experience levels.
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