Local Marketing and Events Coordinator

6 days ago


Golden, Colorado, United States REI Full time
Job Summary

We are seeking a highly motivated and experienced Local Marketing and Events Specialist to join our team at REI. As a key member of our marketing team, you will be responsible for developing and executing local marketing and community engagement strategies that drive brand awareness, customer acquisition, and retention.

Key Responsibilities
  • Develop and implement local marketing and community engagement plans that align with REI's national business goals and brand priorities.
  • Build and maintain relationships with local community partners, including activity clubs and event organizers.
  • Execute local events, stewardship projects, and in-store events that promote REI's brand and products.
  • Collaborate with Retail and Experiences teams to develop and execute local Community Engagement Plans.
  • Manage local events budget and track key performance indicators (KPIs) to measure program success.
  • Develop and maintain partnerships with local organizations to support REI's inclusion work and community outreach initiatives.
  • Produce virtual and in-person programs that engage local communities and promote REI's brand.
  • Collect and report data on partnerships and programs to inform future marketing and community engagement strategies.
Requirements
  • 2+ years of experience in event production, regional marketing, and community engagement.
  • BA in a relevant field or equivalent experience.
  • Experience in building productive relationships between for-profit and non-profit organizations.
  • 1+ years of experience in managing budgets.
  • Passion for preserving and recreating in the outdoors.
  • Exceptional customer service skills and ability to resolve difficult customer issues.
What We Offer

REI offers a competitive salary, generous employee discount, access to health benefits, a retirement savings plan, and accrued time off. We are committed to creating a diverse and inclusive work environment and offer a range of benefits to support our employees' whole lives.



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