Senior Manager Trade Pricing and Promotion
21 hours ago
Community Coffee Company, LLC is seeking a highly skilled Senior Manager Trade Pricing and Promotion to join our expanding Revenue Growth Management (RGM) team. As a key member of the RGM team, you will play a vital role in evaluating and refining price pack architecture strategy for our range of packaged coffee and affiliated products.
Key Responsibilities:- Support the annual trade planning process
- Collaborate with cross-functional teams to align pricing & assortment strategies with business objectives
- Develop trade price, promotion & assortment strategies & tactics enabling company to achieve objectives
- Create promotional pricing guardrails & guidelines; manage compliance
- Develop & maintain promotional calendars, pricing models & tools
- Create & execute a post-event analysis process to evaluate return on investment
- Work collaboratively with Sales Managers to effectively manage & oversee the use of promotional spend
- Conduct regular price & margin analysis to evaluate performance & identify areas for improvement
- Analyze market trends & competitor assortment, pricing, and deal frequency to identify opportunities and threats; recommend appropriate course correction
- Work with Sales teams on customer specific proposals involving special circumstances or exceptions to pricing & promotion policy
- Directly engage with Sales team to drive strategy into execution in support of top customers' business & line reviews
- Lead ad-hoc projects that enhance the company's growth & profitability
- Prepare & deliver regular reports to management, highlighting financial & sales performance, variances & areas for improvement
- Stay up-to-date with industry trends & best practices in pricing & promotion
- Bachelor's degree required, MBA a plus
- Minimum 7 years of experience within branded CPG industry, preferably food & beverage or other promotionally sensitive, highly elastic commodity categories within the functional areas of Revenue Growth Management, Trade Marketing, Category Management and/or Financial Planning & Analysis
- Minimum 2 years supervisory experience managing Business Analysts
- Experience with CPG trade strategy, specifically pricing, post-promotional analysis channel assortment, price/pack architecture, competitor benchmarking & trade spend effectiveness
- Experience applying and adapting pricing and promotion strategy and tactics with major retail chains in the Food, Drug, Mass, Club, Dollar and On-line channels
- Experience using/integrating Circana/IRI/Nielsen consumption data, ERP (SAP preferred) shipments data and Numerator market research data
- Experience using Trade Promotion Management (TPM) systems for planning, forecasting and evaluation, preferably BluePlanner
- Strong analytical ability and financial acumen with demonstrated experience in synthesizing complex data, drawing insights, and developing actionable recommendations
- Proficiency in using pricing analytics tools & techniques
- Proven ability to develop innovative and creative solutions that result in higher profitability
- Understanding of Trade Promotion Management (TPM) and Trade Promotional Optimization (TPO) tools; experience with sales forecasting in TPM/TPO applications, BluePlanner preferred
- Understanding of P&L, Price Elasticity, Trade Spend, Return on Investment, Gross Margin
Officed on-site in either Baton Rouge LA or Frisco TX
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Frisco, Texas, United States Community Coffee Company, LLC Full timeJob Title: Senior Manager Trade Pricing and PromotionCommunity Coffee Company, LLC is seeking a highly skilled and motivated Senior Manager Trade Pricing and Promotion to join our expanding Revenue Growth Management (RGM) team. As the Trade Pricing and Promotion Manager, you will play a vital role in evaluating and refining price pack architecture strategy...
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