Marketing Automation Specialist

6 days ago


Provo, Utah, United States Zen Payments Full time
Email Marketing Specialist Job Description

We are seeking a highly motivated Email Marketing Specialist to join our dynamic marketing team at Zen Payments. In this role, you will be responsible for developing and executing email marketing campaigns that drive revenue and brand awareness. You will also analyze campaign performance and identify areas for improvement.

Key Responsibilities:

  • Develop and execute email marketing campaigns that meet business objectives.
  • Analyze campaign performance using metrics such as open rates, click-through rates, and conversion rates.
  • Collaborate with developers and marketing team members to integrate email tools and campaign strategies.
  • Stay up-to-date with industry trends and best practices in email marketing.

Qualifications:

  • Proven experience running successful email marketing campaigns.
  • Strong analytical and critical thinking skills, with the ability to interpret campaign data.
  • Prior experience with email marketing tools (e.g., MailChimp, Campaign Monitor, SendGrid).
  • Familiarity with CRMs such as Salesforce, HubSpot, or similar platforms.

Estimated Salary: $70,000 - $90,000 per year


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