Salesforce Data Cloud Analyst
4 weeks ago
Job Title: Salesforce Data Cloud Analyst
Job Summary:
The University of Chicago Medicine is seeking a Salesforce Data Cloud Analyst to join our Marketing Department. This is a remote, work-from-home opportunity, and you may be based outside of the greater Chicagoland area.
Key Responsibilities:
- Lead audience activation management, processes, evolution, and oversee data taxonomy creation, set up, and measurement.
- Collaborate with media partners to configure, test, and validate destinations (social, display, rich media, targeting platforms) to send segments for audience activation.
- Influence internal teams and take a leadership role to ensure that key audience segmentations are used appropriately and regularly.
- Be the subject matter expert in audience data management and insights - build a learning agenda to evangelize audience management best practices and educate marketers.
Requirements:
- 8+ years of experience in a combination of marketing, digital marketing, digital platforms, or media.
- Seasoned experience with Data Management Platforms, Customer Data Platforms, and Programmatic Platforms to create attributes, segments, push audiences live, and prepare audience analysis.
- Strong familiarity with digital advertising ecosystems.
- Strong familiarity with Salesforce Marketing Cloud and Data Cloud.
- Strong familiarity with Adobe Customer Journey Analytics.
Position Details:
- Job Type/FTE: Full Time (1.0 FTE)
- Shift: Day
- Unit/Department: Marketing – Hyde Park
- CBA Code: Non-Union
Must comply with UCMC's COVID-19 Vaccination requirement as a condition of employment. If you have already received the vaccination, you must provide proof as part of the pre-employment process. This is in addition to your compliance with the Flu Vaccination requirement as well. Medical and religious exemptions will be considered consistent with applicable law. Lastly, a pre-employment physical, drug screening, and background check are also required for all employees prior to hire.
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