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Social Media Advertising Specialist
2 months ago
Job Title: Paid Social Manager
Location: New York, Hybrid
Company: BritBox International
Reporting to: Director of Media Buying & Planning
Contract Type: Full Time
About Us
At BritBox International, we pride ourselves on being the leading source of British television content, offering an extensive collection that captivates audiences worldwide. Our mission is to deliver an engaging and relevant British TV experience to fans across the globe.
As a forward-thinking company, we are continuously exploring new creative avenues in the ever-evolving content landscape. With a presence in five markets and ambitious growth plans, we are seeking skilled professionals to enhance our BritBoxer family and help navigate the exciting challenges ahead. This role may involve international travel several times a year.
Job Purpose
The Paid Social Manager will report directly to the Director of Media Buying and Planning and will be an integral part of our expanding team of in-house media specialists. This role focuses on the development and management of large-scale digital advertising campaigns across various paid social media platforms for BritBox North America and other regions.
The ideal candidate will thrive in a dynamic, KPI-driven environment, demonstrating exceptional multitasking abilities and project management skills. A keen eye for detail, strategic thinking, and a passion for mentoring a team are essential. This individual will set high standards for themselves and their colleagues.
Skills and Personal Attributes
- Highly analytical with a proven ability to leverage data for problem-solving and performance optimization.
- Self-motivated and resilient, excelling in a fast-paced, entrepreneurial setting.
- Outstanding attention to detail coupled with effective project management capabilities.
- Strong work ethic and a positive, proactive attitude.
- Exceptional organizational skills, adept at prioritizing tasks in response to shifting business demands.
- Effective communicator with the ability to collaborate across departments.
Qualifications and Experience
- Bachelor's degree with a strong academic record.
- Minimum of 4 years of experience in paid social media platforms (Meta experience is essential; familiarity with Twitter, TikTok, LinkedIn, and Snap is advantageous).
- Experience in an agency setting managing significant accounts is preferred.
- Demonstrated success in managing biddable channels to achieve ambitious business objectives.
- Background in subscription-based businesses and the entertainment sector is a plus.
Responsibilities
- Formulate, plan, and execute paid social strategies to drive subscription growth for BritBox.
- Oversee all campaign setups and conduct thorough quality assurance of paid social media purchases across multiple platforms.
- Monitor campaign pacing and performance daily against established KPIs.
- Provide insights on audience targeting, creative strategies, and other optimization opportunities for performance channels.
- Implement in-platform optimizations based on campaign results and areas for enhancement.
- Collaborate closely with team members to address challenges proactively.
- Manage budget pacing and financial reconciliations.
- Foster and maintain relationships with key platform partners.
At BritBox, we embrace flexible working arrangements. To support our expansion into new markets, some responsibilities may require work outside of standard business hours to align with international time zones.
This job description is not exhaustive and may evolve in response to the dynamic nature of our growing business.
Salary Range: $80-90K base salary + competitive benefits + bonus potential
Please note that the salary range serves as an indicator of potential compensation based on experience level.
