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Head of Client Strategy and Media Planning
2 months ago
Company Overview:
dentsu X is a contemporary marketing solutions firm dedicated to assisting clients in navigating and thriving amidst constant change. Our integrated network of agencies and specialized practices empowers businesses to achieve meaningful progress through creativity, media, commerce, data, and technology. With a diverse team of 66,000 professionals across 143 countries, we are committed to collaboration for growth and positive impact.
Position Summary:
The Group Director, Client Solutions and Planning is responsible for providing media leadership and oversight for a specific business unit, including managing Media AOR relationships. This role requires strategic direction and a comprehensive understanding of the client's business and the competitive landscape. You will foster relationships with clients and media partners, particularly at mid-senior levels, acting as a media consultant while overseeing all general management aspects of the team, including collaboration and strategic thinking.
Key Responsibilities:
- Media Strategy Development: Direct the formulation of planning objectives and strategies that align with the client's marketing goals, collaborating closely with media teams.
- Team Leadership: Guide the client team to achieve objectives, mentoring employees to meet expectations at all levels.
- Research and Insights: Analyze research data to provide insights and thought leadership that translate brand marketing objectives into effective media strategies.
- Innovation Implementation: Research and apply new techniques and technologies relevant to both traditional and digital media strategies.
- Performance Analysis: Oversee performance analysis and engage in discussions with clients and internal teams regarding strategic implications.
- Client Relationship Management: Cultivate and secure relationships with key senior clients to deepen agency connections.
- Industry Engagement: Represent the agency within the industry by attending functions and participating in local market committees.
Qualifications:
- At least 12 years of experience in media planning, with progressive client management experience.
- A minimum of 4 years in account leadership, specifically with retail clients.
- At least 6 years of experience managing a Paid Search account.
- Current knowledge of trends and innovations in media, retail, and luxury sectors.
- Bachelor's degree in marketing or a related field.
- Fluency in communications planning and hands-on knowledge of media technology solutions.
Additional Information:
The anticipated salary range for this position is competitive and commensurate with experience. The role includes eligibility for discretionary incentive compensation and a comprehensive benefits package.
