VP of Marketing Strategy

4 days ago


Scottsdale, Arizona, United States Virtual Full time
Marketing Visionary Wanted for High-Growth Client

We are seeking a seasoned marketing leader to spearhead our client's marketing efforts. As VP of Marketing, you will be responsible for developing and executing a comprehensive marketing strategy that drives organic growth through current clients, MSSPs, and Channel Partners.

Key Responsibilities:
  • Shape the corporate marketing strategy and oversee demand and lead generation.
  • Develop and execute a digital marketing presence, including content creation and paid advertising.
  • Manage the marketing budget and oversee the development of marketing materials.
  • Collaborate with the Sales team to maximize sales opportunities and create a strong marketing experience for the organization.
  • Act as a marketing leader and work closely with the Sales and Product teams to ensure proper cross-platform relationships and integrate CRM methodologies into the digital marketing landscape.
  • Lead content and messaging projects for current and future products and services.
  • Monitor and improve marketing campaigns.
  • Maximize outreach from our existing growing community to aid significant commercial growth.
Requirements:
  • 5+ years of experience in a senior marketing leadership role.
  • Experience with Cyber Security product or services company or a SaaS environment, strongly preferred.
  • Hands-on experience with Salesforce and HubSpot.
  • Demonstrable experience designing and implementing successful marketing campaigns that result in significant commercial growth.
  • Previous experience managing a marketing team.
  • Proven previous experience of demand and lead generation.
  • Knowledge of SEO and content marketing best practices.
  • Outstanding content marketing expertise.
  • Experience managing a website and dealing with third-party suppliers.
  • Excellent written and verbal communication skills.
  • Strong analytical and project management skills.
  • Bachelor's degree in Marketing, Communications, or a relevant field.

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